Okinawa Summer Campaign
2026-07-17 00:57:58

Exciting Summer Campaign for Okinawa Residents: Win Ponta Points!

Exciting Summer Campaign for Okinawa Residents



Starting from July 20, 2026, until August 31, 2026, a thrilling opportunity awaits Okinawa residents in the form of the 'Ponta Summer Campaign'. In collaboration with Okinawa Cellular Phone Company, Loyalty Marketing Co., and Recruit Lifestyle Okinawa, this campaign aims to enhance the digital service experience for customers by integrating the 'au ID', 'Ponta Member ID', and 'Recruit ID'.

Through this initiative, a total of 2,000 lucky participants will be chosen via a lottery, winning a share of 1 million Ponta Points - with individual rewards of up to 20,000 points! To participate, residents simply need to link their three IDs and enter through the campaign website, ensuring ease of access and increasing participation rates.

Campaign Details


Here’s a look at what this campaign entails:
  • - Campaign Name: Ponta Summer Campaign
  • - Duration: July 20, 2026 - August 31, 2026
  • - Eligibility: Participants must register their address in Okinawa on their Ponta Member Information, as winners will be selected based on this address around late September to early October 2026.
  • - Entry Condition: Linking the 3 IDs and completing the entry on the campaign website.
  • - Rewards: A total of 2,000 winners will receive a combined total of 1 million Ponta Points.
  • - Points Distribution: Points are expected to be awarded by the end of October 2026.
  • - Campaign Website: Visit Here

What is Ponta?


Ponta, operated by Loyalty Marketing Co., started its service in March 2010 and has grown to have over 100 million members. It offers a common point service that covers daily consumption patterns, providing valuable rewards at approximately 360,000 locations nationwide, illustrating its core principles of being 'Convenient, Beneficial, and Enjoyable'.

Linking of IDs


By seamlessly connecting Ponta Member IDs to the au ID and Recruit ID, users can consolidate their earned Ponta Points across all services under these platforms, optimizing the convenience of point usage and creating a smoother customer experience. This campaign is tailored to foster a more accessible environment for utilizing Ponta Points across diverse services.

Understanding the IDs


  • - Ponta Member ID: Essential for accumulating and using Ponta points within partner services.
  • - au ID: A common ID used to access a variety of au services, including au PAY and Ponta Pass, usable across devices from smartphones to computers.
  • - Recruit ID: Utilized across services like Hot Pepper Gourmet and Jalan.net, offering cohesive user experiences across Recruit's offerings.

Background of the Initiative


With the surge of cashless payments and common point services in Okinawa, the need for a unified ID and point system has become evident. This collaborative effort involving Okinawa Cellular, Loyalty Marketing, and Recruit Lifestyle is geared towards enhancing the convenience and value offered to customers.

Okinawa Cellular's Commitment


Okinawa Cellular is dedicated not only to providing communication services but to fostering the development of the local community as well. Under the slogan 'All For Local!', the company aims to create new value through inter-company collaborations, supporting sustainable economic growth in Okinawa.

Company Overview


  • - Okinawa Cellular Phone Company: Established as a comprehensive communication service provider in Naha City, offering critical infrastructure to support local life and community development.
  • - Loyalty Marketing Co.: Headquartered in Tokyo, the company strives to construct a consumption society that emphasizes meaningful data-driven marketing, operating the Ponta service.
  • - Recruit Lifestyle Okinawa: Focused on the market sectors of tourism, dining, and beauty, assisting local businesses through various digital services aimed at supporting regional development.

Overall, the 'Ponta Summer Campaign' promises to be a significant initiative that not only rewards participants but also fosters a more integrated digital service landscape for Okinawa residents.



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Topics Consumer Products & Retail)

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