#Sustainability #United States #Anaheim #Chiquita #IFPA 2025

Chiquita's Transformative Presence at IFPA 2025

Chiquita Brands International, a recognized leader in the global produce industry, is excited to return to the International Fresh Produce Association (IFPA) Global Produce & Floral Show in Anaheim. This year’s event promises to be more engaging and interactive than ever, as Chiquita aims to connect with attendees through a wide array of innovative experiences. Scheduled for October 17-18, IFPA 2025 serves as a pivotal platform for showcasing advancements in the fresh produce sector.

Immerse Yourself in the Tropics

Chiquita’s booth will be a vibrant representation of the Tropics, brimming with energy and creativity. Located at Booth #2139, attendees will have the opportunity to explore a striking mix of activities that not only celebrate Chiquita’s rich history but also reflect its future-driven vision. These experiences are thoughtfully designed to engage the senses and create lasting memories.

Exciting Booth Features

The highlight of Chiquita’s participation at IFPA 2025 includes several immersive activations:

• - Kinect 'Banana Generator' Experience: A unique motion-sensor activity where participants can step into the world of Banana Man and create personalized banana animations. This interactive experience blends technology and fun, allowing users to engage with the brand like never before.

• - Pink Room Charging Lounge: A dedicated space focusing on Chiquita’s annual Small Change, Big Difference campaign for breast cancer awareness. Visitors can recharge their devices while learning about the campaign’s significance and impact.

• - Miss Chiquita Photo Opportunity: An inviting photo op with the beloved Miss Chiquita character will surely be a hit, allowing guests to capture delightful moments to share on social media.

• - Pop Art Showcase: A vibrant display of eye-catching artwork that showcases Chiquita’s artistic partnerships, reflecting the colorful spirit of the brand within the art world.

• - Taste the Tropics: Sampling opportunities will be plentiful for visitors eager to savor the flavors of Chiquita, with dishes including blueberry lemon-glazed banana bread, banana smoothies, and chef-crafted hors d'oeuvres.

• - Connect a Barista Bar: Experience global hospitality with a barista bar serving caffeinated delights like espresso and cappuccino, enhancing the overall experience of the attendee.

Spotlight on Sustainability

In alignment with its commitment to sustainable practices, Chiquita will showcase a new video highlighting its initiatives related to sustainability, responsible farming, and innovation in the banana sector. The Behind the Blue Sticker program will be featured prominently, emphasizing the brand’s dedication to creating positive impacts in the communities it operates.

Chiquita aims to foster connections among stakeholders in the fresh produce industry, including buyers and retailers. Juliana Furlan, Director of Marketing at Chiquita North America, expressed her enthusiasm: “IFPA is a cornerstone event for our industry, and we're thrilled to bring the full spirit of Chiquita to Anaheim. From our Small Change, Big Difference campaign to joyful, tech-forward experiences, we're here to connect, inspire, and shape the future of fresh produce together.”

Join Us at IFPA 2025!

Chiquita invites everyone attending IFPA 2025 to visit Booth #2139 to immerse themselves in the Tropical experiences and discover what’s new in ventures that unite innovation with sustainability. This event promises not just to be a feast for the senses but also a celebration of the impact Chiquita hopes to continue making in the agricultural landscape.

For more information on Chiquita and its initiatives, visit www.chiquita.com. The company’s commitment to sustainability and high-quality fruit is evidenced by its continued relevance and popularity worldwide. Join Chiquita on this exciting journey to furthering its legacy in the fresh produce sector!