#Japan #Tokyo #Japan Airlines #LIQUID eKYC #JMB App

Introduction

Japan Airlines Co., Ltd has announced an exciting update to its JAL Mileage Bank application (JMB App) by incorporating the online identity verification service known as LIQUID eKYC, provided by Liquid Group. This significant enhancement means that users can now complete various processes which previously required in-person verification or phone calls entirely online. This includes changing email addresses, updating account names, reissuing cards, and registering for discounted fare qualifications.

Modernizing User Experience

The LIQUID eKYC integration aims to streamline the user experience by allowing customers to carry out verification processes in a more convenient manner. Traditional methods often involved multiple steps that could take up significant time and effort for customers. Now, with the capability to handle these tasks via the JMB App, users can complete processes on their mobile devices with ease. In addition to improved user accessibility, the transition to an online system is expected to greatly reduce the time it takes to finalize procedures, ultimately providing customers with a faster, hassle-free experience.

Enhanced Security Measures

Security is a top priority for both Japan Airlines and Liquid. The LIQUID eKYC service utilizes advanced technology, including IC chip reading and facial recognition, to ensure rigorous identity verification. This tech not only enhances security but also significantly mitigates risks associated with fraudulent activities. In a world where identity theft and misuse of personal information are increasingly common, this service represents a significant step towards safeguarding customer data and maintaining trust in digital transactions.

Background on JMB App

The JMB App serves as both a digital membership card and a mobile payment solution for Japan Airlines' frequent flyers, enabling users to earn and spend miles easily during daily transactions. Its recent upgrade with the LIQUID eKYC feature aligns with the increasing consumer demand for seamless and secure online services. The previous requirements for postal or face-to-face verification can be cumbersome and time-consuming, and this modernization is seen as a crucial improvement.

Choosing LIQUID eKYC

The decision to select LIQUID eKYC was driven by its ability to resolve several challenges simultaneously. These included the limitations of existing analog identity verification methods and the need to curb the surging incidents of mileage fraud. This convergence of issues made LIQUID's offering particularly appealing, providing a comprehensive solution that boosts both usability and operational efficiency while also enhancing the security of users' assets.

Technology Overview

Liquid, recognized for its leadership in the identity verification sector, boasts a market share in eKYC for seven consecutive years. The LIQUID eKYC service provides an online solution for identity verification needed during contracts or account openings by employing proprietary technologies in AI, biometrics, and OCR. The versatility in methods of verification, including facial recognition, and IC chip reading, complements the robust security landscape expected by today’s customers.

The Road Ahead

As technology evolves, so do the methods employed by those attempting fraud. By integrating high-precision identification processes that utilize both facial recognition and IC chip reading, the LIQUID eKYC demonstrates a commitment to elevating identity verification standards. This upgrade not only meets but anticipates the needs of users who desire security intertwined with convenience.

About Liquid Group

Founded in December 2018, Liquid specializes in biometric authentication technologies aimed at streamlining seamless access to various services for individuals worldwide. Its goal is to foster an environment where identity verification solutions can be employed easily across industries, upholding rigorous standards that promote both efficiency and security. The company's headquarters is located in Tokyo, Japan.

Conclusion

The introduction of LIQUID eKYC to the JMB App heralds a new chapter in the digital transformation of Japan Airlines' services, enhancing customer experience while diligently addressing security concerns. As the airline sets its sights on future innovations, users can look forward to streamlined and secure travel experiences with Japan Airlines. For further details, you can visit the JAL App website and explore LIQUID's offerings at Liquid eKYC.