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AT&T and Disney: Partners in Connection

AT&T is excited to announce a new marketing initiative inspired by Disney and Pixar’s highly anticipated film, "Toy Story 5," hitting the theaters on June 19, 2026. This collaboration aims to embody the essence of connection, a value AT&T holds dear, through a series of engaging promotional activities.

Bringing Toy Story to Life

The centerpiece of the campaign is an animated television spot that showcases characters from the beloved franchise, all while emphasizing how connections manifest in real life. Bonnie and other iconic characters will take center stage, engaging with audiences and bringing the story of connection to families across the nation. AT&T's Senior Vice President, Angela Rittgers, aptly remarked, "Connection is what AT&T does best, and this collaboration lets us bring that to life for families in a real way."

Beyond just advertising, the campaign transforms retail environments into immersive experiences, inviting families to explore the world of Toy Story. From interactive displays to a chance to experience the amiGO Jr. family of devices, these in-store events promise to turn ordinary shopping trips into extraordinary family memories. Launching on June 8, these events will take place in six major cities: Atlanta, Austin, Chicago, Dallas, Los Angeles, and New York, and will continue through July 9.

Merchandise Galore

In conjunction with the campaign, AT&T will also offer a variety of officially licensed merchandise. Starting on June 5, customers can purchase accessories such as themed cases and portable batteries, including exclusive Toy Story Hugger characters, available at select retail locations and online.

Community Engagement and Screenings

AT&T is deeply committed to community outreach, and this campaign is no exception. The company plans to conduct special screenings of Toy Story 5 for families affiliated with its Connected Learning Centers. This endeavor turns a simple movie night into a cherished family moment while emphasizing AT&T's ongoing mission to provide access and opportunities to those in need. Since 2021, AT&T has positively impacted over 2.4 million individuals through digital resources, with aims to establish 100 Connected Learning Centers by the end of 2027.

Tools for Modern Families

In addition to the Toy Story-themed offerings, AT&T continues to cater to the needs of families with a suite of innovative devices designed to keep kids connected safely. Their amiGO lineup, a first of its kind among U.S. carriers, includes:

• - amiGO Jr. Phone: Managed through an app, it allows parents to supervise children with features like location sharing, safe zones, and approved contacts.
• - amiGO Jr. Watch 2: A durable, kid-friendly smartwatch with secure messaging and location monitoring.
• - amiGO Jr. Tab: A tablet tailored for kids, ensuring safe browsing along with playtime management tools.

Moreover, AT&T provides insightful resources through its ScreenReady initiative, aimed at guiding families about navigating the digital landscape confidently.

Closing Thoughts

AT&T’s partnership with Disney and Pixar marks a significant step not only in promoting Toy Story 5 but also in highlighting the core values that the company stands for. With efforts rooted in connection, community, and family engagement, AT&T is committed to enriching the lives of its customers, proving once again that the power of connection is paramount. For more details on AT&T's offerings and this exciting campaign, visit att.com/ToyStory5.

About AT&T

AT&T is a leader in telecommunications, helping millions of families and businesses connect across platforms and technologies. With over 150 years of innovation, AT&T continues to shape the way we communicate today.