#Japan #Tokyo #Seven-Eleven #Korean Gourmet #Paparapiiz

Seven-Eleven's Exciting Launch of Korean Gourmet Delicacies

On May 20, 2023, Seven-Eleven Japan, headquartered in Chiyoda, Tokyo, held an event to unveil its latest offering: the "Mashisso! Top Korean Delicacies." This promotion will kick off nationwide on May 27, featuring an extensive lineup of over 30 delicious items. The event was graced by the popular YouTube duo Paparapiiz, who actively engaged the audience by sharing their insights and tasting recommendations for the new menu.

Welcoming Paparapiiz

During the event, the charismatic duo, Jinjins and Tanakaga, took to the stage for a lively talk session. Both are celebrated influencers, with a following that exceeds 1.78 million subscribers on YouTube. They showcased some of their favorite dishes from the new lineup, offering candid and entertaining commentary that resonated with the audience.

Jinjins, who sampled the "Supple Gui Chicken Bowl," exclaimed, "The chicken is huge and tender! The sweet and spicy sauce is delightful — it pairs perfectly with the rice!" This dish, meanwhile, showcases juicy grilled chicken seasoned with a special spicy sauce and topped with chewy tteokbokki.

Tanakaga, a fan of cold noodles, shared his raving review of the "Bibin Cold Noodles": "The noodles are thick and have a wonderful chewy texture! The mild spiciness pairs well with the gochujang, making it simply delicious!" His love for cold noodles certainly set the mood as the pair discussed their passion for Korean cuisine and shared recent trends in Korean food content.

Korean Cuisine in the Spotlight

The palpable excitement around Korean food today was highlighted during their discussion. As they noted, "Many viewers engage deeply with our Korean food content, and we’ve learned a lot from influencers who are posting about Korean cuisine too. There's a collaborative spirit where everyone is sharing and discovering together!"

Their infectious enthusiasm for Korean cooking and culture clearly made the event even more engaging and enjoyable, reflecting the unique charm of both stars.

Honoring Korean Delights

Seven-Eleven's introduction of the "Mashisso! Top Korean Delicacies" is part of an expanded initiative following last year's successful "Intensely Recommended! Korean Gourmet Gathering". This year, the lineup features 16 delicious options including rice balls, bento boxes, noodles, side dishes, frozen foods, and desserts, all carefully curated to deliver an authentic taste of Korea.

Featured Products

Jinjins's Favorite

• - Supple Gui Chicken Bowl

- Price: 648 yen (tax included 699.84 yen)
- Availability: From May 24, across the nation
This dish combines grilled chicken and tteokbokki flavored with a tangy, spicy sauce, promising a delightful culinary experience.

Tanakaga's Favorite

• - Bibin Cold Noodles

- Price: 580 yen (tax included 626.40 yen)
- Availability: Available from May 27, nationwide
This dish highlights flat noodles tossed with various toppings (kimchi, pork, cucumber, and seasoned bean sprouts), all mixed together with a sweet and spicy gochujang sauce, enhanced by apple vinegar for a refreshing palate.

Influencer Tasting Event

The latter part of the event featured a tasting session with 18 influencers, where they enjoyed the standout dishes including the Supple Gui Chicken Bowl and Bibin Cold Noodles. Notably, the voting results declared:
1. Bibin Cold Noodles
2. Supple Gui Chicken Bowl
This proved that these two favorites recommended by Paparapiiz truly captured the hearts (and taste buds) of attendees!

Closing Thoughts

Seven-Eleven's initiative aims to bring gourmet Korean cuisine closer to consumers, allowing them to enjoy these carefully sourced dishes conveniently at local stores. With plans for further expansion in the coming years, this is just the beginning of an exciting culinary journey for fans of Korean food.

To explore the full details of the products, visit: Seven-Eleven Korean Gourmet

Additional Information

• - Price variations may occur in different locations.
• - Taxes are reflected based on the applicable reduced tax rate of 8%.
• - Availability may vary, and some products may sell out due to demand.
• - Please ensure to check the latest information from the official website!

This event not only celebrated delicious food but also created a vibrant community around Korean culture, showcasing the ongoing popularity and relevance of Korean cuisine in today's market.