Ashley Butler Appointed as New VP and General Manager at GP PRO Towel & Napkin Division

GP PRO Welcomes Ashley Butler as Vice President & General Manager

In an exciting leadership change, GP PRO, a division of Georgia-Pacific, has appointed Ashley Butler as the Vice President and General Manager of its Towel and Napkin business segment. This strategic move reflects the company’s commitment to enhancing customer experience and driving innovation in its offerings.

Ashley Butler’s journey with GP PRO began 14 years ago when she entered as the company's first-ever Jumpstarter, part of a pioneering program aimed at nurturing future sales and category leaders within the organization. Over the years, she has been instrumental in various leadership capacities, most recently serving as the Vice President and General Manager of the Tissue, Skin Care, and Wiper businesses. In that capacity, she successfully elevated market growth, shaped product strategies, and facilitated the introduction of innovative products, such as the acclaimed enMotion® Flex Paper Towel System.

Her appointment comes with high expectations. Mike Adams, President of GP PRO, emphasized Butler’s strategic clarity and operational expertise, stating, "She brings exceptional leadership characteristics and a proven record of delivering customer-centric results. In her new role, she will harness GP PRO's strengths to create substantial value for our customers."

Butler’s leadership has not gone unnoticed in the industry. She was recently recognized as a 2024 ISSA Emerging Leader and named a 2025 Rising Star by the ISSA Hygieia Network. These accolades honor professionals who are poised to influence the future landscape of the global cleaning and facility solutions sector.

About GP PRO

Based in Atlanta, Georgia-Pacific is one of the leading manufacturers and marketers of various paper products including bath tissue, paper towels, napkins, tableware, and packaging solutions. The company operates around 150 facilities, employing approximately 30,000 individuals directly and creating nearly 89,000 jobs indirectly. GP PRO is known for flagship brands such as enMotion®, Compact®, Angel Soft® Professional Series, Brawny®, Dixie®, Pacific Blue™, and the KOLO® Smart Monitoring System.

Their product line meets the needs of diverse industries, including healthcare, foodservice, and education, as well as various industrial and manufacturing facilities in North America. GP PRO remains committed to developing impactful solutions that cater to the specific demands of customers across different sectors.

With Butler at the helm of the Towel and Napkin business, GP PRO aims to innovate further and provide customer-driven solutions that align with the evolved needs of a dynamic market. The company looks forward to leveraging her leadership in pursuing its growth objectives and enhancing customer satisfaction.

For more detailed information about GP PRO and its products, visit gppro.com.