Third and Grove Expands Its Reach with Acquisition of Elva, Enhancing Digital Commerce Solutions
In a significant move within the ecommerce landscape, Third and Grove, a prominent full-service digital agency, has announced its acquisition of Elva, a well-respected Shopify Platinum Partner known for its exceptional branded commerce experiences. This strategic union aims to bolster the combined agency's capabilities, empowering clients with unparalleled support, advanced tools, and strategic guidance necessary for thriving in an increasingly competitive market.
With the integration of Elva, which has built a strong portfolio working with notable brands like Stanley 1913, Hey Dude, and bareMinerals, Third and Grove enhances its already robust framework in brand design and on-platform development. This merger effectively combines Third and Grove's established strengths in managed services and conversion rate optimization (CRO), with the company's current clientele including major players like Procter & Gamble and Amorepacific. The synergies expected from this acquisition are poised to elevate their services, drawing upon over a decade of experience that Third and Grove has accumulated in launching high-traffic websites across various platforms, including Drupal, Contentful, and WordPress.
Commenting on the acquisition, Third and Grove's CEO Justin Emond emphasized the clear vision behind this strategic move, stating, "Shopify is the future of commerce. By merging with Elva, we have developed an agency recognized at the pinnacle of Shopify's Partner program, providing design excellence alongside robust execution on a larger scale."
Elva's co-founders, J.P. McCarvel and Michael Francis, shared their excitement about the merger, highlighting that Elva was built on the foundation of thoughtful design, bold creativity, and innovative strategies within the Shopify ecosystem. Their flagship solution, Spacecraft, has been instrumental in enabling brands to unlock new efficiencies by turning Shopify into a native content management system (CMS). With Third and Grove's extensive capabilities backing them, Elva anticipates amplifying their impact and outreach significantly.
In addition, Morghan Golofaro, Director of Services Partnerships for the Americas at Shopify, remarked on the accolades both Third and Grove and Elva have received for their exceptional performance as strategic partners in the Shopify ecosystem. Golofaro stated, "Their creative execution, engineering prowess, and deep-seated knowledge of the platform not only set them apart but mark them as a formidable force for any brand aiming for growth on Shopify."
As part of this integration, all team members from both organizations will remain onboard, ensuring continuity and expertise are maintained throughout the transition. Furthermore, Third and Grove will continue to operate as a privately-owned entity, devoid of outside investors, which allows for more agile decision-making and strategic flexibility.
For businesses looking to elevate their digital commerce strategies, this acquisition represents a pivotal opportunity. The integration of talent, resources, and innovative thinking from both Third and Grove and Elva promises to deliver enriched ecommerce solutions, allowing brands to navigate the complexities of the digital marketplace more effectively. Potential clients can learn more about how the integrated organizations can aid in their digital transformation by visiting www.thirdandgrove.com.