Unlocking the Secrets Behind the 1 Billion Views of 'Maji Asu'
In an era where digital content consumption is king, the virtual short drama
Maji Asu has emerged as a remarkable success story. Produced by
CREAVE, a subsidiary of Gaiax, this series has not only captivated viewers but also achieved an astounding one billion views within just ten months of its launch. To celebrate this milestone,
CREAVE's CEO, Mana Nakamura, and the director and screenwriter, Kazuki Kawashima, shared insights into the creative process and strategies that led to the show's exceptional popularity.
The Journey to a Billion Views
The journey of
Maji Asu, which translates to