#Japan #Digital Signage #Obihiro #Frespo Suzuran #Navitage

Introducing Frespo Suzuran Plaza

In July 2023, the Frespo Suzuran Plaza made its grand entrance in the heart of Obihiro, Hokkaido, as a cutting-edge urban resort destination. This impressive commercial complex, developed by Daiwa Lease Co., Ltd., is a vibrant hub housing a diverse range of retailers, from local businesses to national chains. What sets this facility apart is not just its variety, but also its innovative approach to enhancing customer experiences through technology.

The Food Court Experience

Occupying a substantial area of 732 square meters, the food court within Frespo Suzuran Plaza boasts a seating capacity of 356, making it one of the largest such spaces in the region. This inviting environment is designed with families in mind, featuring an adjacent kids' space that encourages a relaxed dining atmosphere for visitors of all ages.

To elevate this experience, Display Light Co., Ltd., headquartered in Nagoya, Aichi Prefecture, has introduced advanced digital signage solutions within the food court. The strategic placement of five 55-inch digital signage screens enables visitors to enjoy real-time updates on facility information and surrounding areas while savoring their meals or taking a break.

The Technology Behind the Signage

The digital signage system deployed at Frespo Suzuran Plaza utilizes the comprehensive distribution platform known as "Navitage." This web-based technology not only manages content delivery but also monitors hardware in real-time and integrates with L-Alert, a disaster information sharing system. With the ability to tailor content and share crucial information quickly, this system enhances the overall visitor experience significantly.

A Commitment to Community Development

Display Light Co., Ltd. aspires to continue contributing to the growth and revitalization of local communities through the implementation of innovative digital solutions. By improving technology and engaging local visitors, the company aims to foster a lovable urban atmosphere within these new developments.

The Frespo Suzuran Plaza stands as a testament to how modern conveniences can coexist with a charming community-based shopping experience. As more visitors explore the multifaceted offerings of this complex, the digital signage technology plays a pivotal role in weaving together local culture and modern consumer needs.

In conclusion, as cities evolve, the integration of technology in places like Frespo Suzuran Plaza underscores the importance of adapting to changing consumer expectations while also supporting local economies. This collaboration between innovative tech and community-building efforts ensures that Frespo Suzuran Plaza remains a popular destination for both residents and tourists alike.