KFC and Benchmark Resorts Team Up for a Mother's Day Dream Escape with Chicken & Waffles

KFC is rolling out a special treat for Mother's Day this year, collaborating with Benchmark Resorts & Hotels to present the delightful ‘Mom Flies the Coop’ package. This initiative is designed to offer mothers a chance to unwind and indulge in one of their favorite meals—KFC's beloved Chicken & Waffles—while enjoying a relaxing stay at select properties across the country.

The ‘Mom Flies the Coop’ package is available in locations such as Boston, Seattle, Phoenix, Daytona Beach Shores, Florida, and Portland, Oregon for the weekend of May 10 and 11. This limited-time offer is perfect for mothers who wish to escape daily routines and engage in an enriching experience of comfort and fun. The package includes accommodations, a limited-edition KFC bathrobe ideal for lounging, and the joyous delivery of Chicken & Waffles right to their hotel door on a KFC-branded dining tray.

Catherine Tan-Gillespie, President of KFC U.S., expressed, “Inspired by the desires expressed by moms on social media for a relaxing getaway, this unconventional partnership with Benchmark allows us to deliver both the appreciation and pampering they deserve on Mother's Day.” By delivering a unique staycation experience, KFC aims to bring relaxation combined with a delicious meal that moms can enjoy without any hassle.

To book this enticing getaway, guests simply need to visit benchmarkresortsandhotels.com/KFC and use the code KFCMOMS. Rates for the package start at $159 per night, and it is advised that reservations be made at least 48 hours in advance to ensure availability.

In addition to creating memorable experiences at the resorts, KFC is ensuring accessibility for all moms this Mother’s Day. For families unable to stay at a participating hotel, the Chicken & Waffles will also be available at KFC restaurants nationwide. Customers can place their digital orders and enjoy $0 delivery through the KFC app, making it convenient to plan a special Mother’s Day celebration at home.

KFC's Chicken & Waffles has been a long-standing favorite, combining sweet and savory flavors in one dish. The company sees a significant spike in sales during Mother’s Day, often selling hundreds of thousands of chicken meals. This promotional strategy not only highlights the irresistible appeal of the meal but also positions KFC as a thoughtful option for families looking to honor their mothers on this special day.

Furthermore, KFC has made ordering hassle-free with features that allow Quick Pick-Up orders to be scheduled in advance. This means that families can prepare in advance for delightful Mother's Day feasts without last-minute scrambles.

With its ongoing commitment to providing customers with delicious meals and memorable experiences, KFC finds a way to blend great food and thoughtful gestures this Mother's Day. For those looking to take a breather and enjoy a luxury experience, the collaboration with Benchmark Resorts is one that mothers will surely appreciate, combining relaxation with KFC's classic flavors for a perfect Mother's Day celebration.

Topics Consumer Products & Retail)

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