#United States #New York #class action lawsuit #Pomerantz LLP #DoubleVerify Holdings

Investor Alert: Class Action Against DoubleVerify Holdings, Inc.

Introduction
In a significant development for investors of DoubleVerify Holdings, Inc. (NYSE: DV), the Pomerantz Law Firm has publicly announced a class action lawsuit against the company, prompting those who have incurred losses to take notice. As trends in the advertising technology sector continue to fluctuate, the implications of this lawsuit could be far-reaching.

Details of the Lawsuit
The class action centers around allegations that DoubleVerify, along with certain executives, may have engaged in securities fraud or other unlawful business activities. Investors who have purchased or acquired DoubleVerify securities during the specified Class Period are encouraged to reach out for more information, particularly those who wish to serve as Lead Plaintiff in the suit, with a deadline set for July 21, 2025.

Context of the Allegations
The lawsuit emerges from a series of unfortunate developments for DoubleVerify. On February 28, 2024, the company released lower revenue growth expectations for Q1 2024 due to sluggish performance from brand advertisers and a disappointing start with new key clients. Following this announcement, DoubleVerify's shares plummeted by 21.3%, closing at $30.89 on February 29. Further cuts to revenue expectations hinted at a troubling trend of customers reducing their ad spending, which worsened investor sentiment significantly.

Stock Performance Decline
After further negative reports, including another revenue outlook reduction in May 2024, where the stock dropped 38.6%, closing at $18.78, the company faced a significant market reshuffle. As of February 27, 2025, DoubleVerify reported disappointing fourth quarter earnings, citing challenges such as reduced customer spending and a shift in advertising budget allocations—which led to another stock decline of around 36%, resulting in closing shares at $13.90.

Concerns Over Ad Verification Practices
Compounding these financial issues, on March 28, 2025, Adalytics Research, LLC, published alarming findings about DoubleVerify's advertisement services. The firm's report alleged that the company's verification and fraud protection measures were falling short, with claims of billing customers for ad impressions tied to bot traffic—an issue strikingly at odds with DoubleVerify's claims of effectively mitigating such risks.

Furthermore, The Wall Street Journal confirmed discrepancies where DoubleVerify's technology regularly misidentified non-human traffic, raising profound questions about the effectiveness of their services. This information has not only heightened scrutiny of the company but also potentially reinforced investor fears of escalating losses.

Pomerantz LLP's Role
Pomerantz LLP has a well-established reputation in spearheading class actions focused on corporate, securities, and antitrust litigation. Founded by Abraham L. Pomerantz, a pioneer in securities law, the firm is committed to standing up for the rights of investors adversely affected by corporate misconduct. They have secured substantial damages for class members in the past, showcasing their dedication to delivering justice for the wronged stakeholders.

Contact Information
Investors affected by DoubleVerify's situation should contact Danielle Peyton at Pomerantz LLP, either through email or at the provided phone number. Inquiries via email should ideally include the investor's mailing address, phone number, and the number of shares owned to expedite the process.

Conclusion
Given the allegations raised and the downward trend in stock performance, this class action lawsuit could pose significant consequences for DoubleVerify and its stakeholders. Investors are urged to stay informed and act quickly to understand their legal options in this unfolding situation. As deadlines approach, staying vigilant and proactive could mitigate potential losses in this turbulent market environment.