Human Holdings Expands Nationwide Broadcast of TV Commercial
Human Holdings, a company based in Shinjuku, Tokyo, Japan, is taking significant steps to address societal issues through its latest corporate television commercial titled "The Answer is Human - Song Relay," set to premiere on April 25, 2026. The initiative comes at a time when labor shortages and diverse working styles are prominent societal challenges, emphasizing the importance of unlocking human potential.
As a conglomerate with diverse sectors, including education, childcare, IT, beauty, and sports, Human Holdings aims to resonate with a broad audience. The message behind the CM, "The Answer is Human," serves as a rallying cry to highlight the significance of human capability in tackling ongoing societal issues. According to the company, expanding the commercial's broadcasting area allows them to deliver their positive message to an even wider audience.
Corporate Background and Educational Vision
Founded in 1985, Human Holdings operates under the guiding principle of "Iseii Jin" (for the benefit of the world and humanity). The company has consistently engaged in tackling pressing societal issues such as labor shortages, an aging society, and the challenges faced by children in childcare systems.
Last year in 2025, the CM conveyed not only its evolving journey but also the message that human potential is boundless. The commercial adopted a relay format that united various business sectors under the overarching theme, "The Answer is Human." It reflects the company's value promise, named "SELFing," aimed at empowering individuals to realize their aspirations.
The anticipation surrounding this campaign builds on the widespread acclaim received from the previous airing, prompting the decision to renew the effort for another year. As part of the 2026 broadcast, Human Holdings plans to release the message to an even broader audience across key regions in Japan, aiming for a deeper impact in nurturing individuals and contributing to societal development.
CM Details and Outreach
The TV commercial will be aired across various regions including Hokkaido, Kanto, Chubu, Kansai, Okayama, Hiroshima, Fukuoka, Kumamoto, and Kagoshima, beginning April 25, 2026. The initiative underscores the company’s ambition to tackle critical issues through diverse educational channels, ultimately seeking innovative solutions tailored to contemporary societal dynamics.
For enhanced resonance, the CM continues to feature lyrics from the deeply moving original song by the beloved artist Reitaro Kimyo. The song encapsulates the journey of self-discovery and aspiring to realize one's potential through the ongoing process of "SELFing." Its thought-provoking lyrics include themes of persistence and hope, inviting listeners to embrace their paths despite uncertainties and emotional hurdles.
Profile of Reitaro Kimyo
Reitaro Kimyo, a prominent artist hailing from Osaka, has been shaking up the music scene since 1998. With a diverse portfolio including participation in several acclaimed bands, he embarked on a solo career in 2017. His engaging performances have graced numerous music festivals across Japan, and he is recognized for lending his voice to various CM songs. His expansive body of work reflects a deep engagement with the arts, making him the perfect choice to convey Human Holdings' uplifting message.
Commitment to Societal Challenges
In addition to the commercial, Human Holdings has established a special webpage, "Human Build Future," to outline its commitment to addressing the declining labor force in Japan. This initiative visually communicates the company's objectives and practical solutions, while the accompanying brand movie, "Walking with Human," emphasizes its dedication to harnessing human potential.
The core of this initiative revolves around four key areas: leveraging overseas talents, securing domestic labor, enhancing productivity through technology, and advocating for specialized education and reskilling. Such strategies fuel the company's ambition to create a sustainable society where every individual can live, learn, and work authentically.
This holistic approach positions Human Holdings as a "Solution Company," integrating the expertise of its various business sectors and solutions-focused initiatives to combat contemporary challenges.
For further information about Human Holdings and its mission, visit their official website
here.