#United States #Richmond #Franchise Success #Empower Brands #Business Innovation

Empower Brands Strengthens Leadership Team for Growth

Empower Brands, a multi-brand franchisor dedicated to both commercial and residential services, is experiencing significant momentum as it embarks on a critical growth phase. This strategic leap is underscored by a recent expansion of the leadership team that aims to enhance support for its franchisees and build a more cohesive operational platform across its brands.

A New Era of Leadership

With an increasing demand for home and commercial services, Empower Brands is taking decisive steps to ensure its brands thrive in competitive markets. The addition of new leadership across various areas, such as brand president positions and franchise development roles, reflects a strong commitment to fostering innovative strategies and ensuring franchisee success.

New Appointments

Among the notable additions is Justin Mayer, who has recently been appointed as the Brand President of Outdoor Lighting Perspectives (OLP). Mayer's customer-first approach and proven record in operational excellence are expected to contribute significantly to the ongoing success of OLP, a heritage brand within Empower's portfolio. Furthermore, the incumbent Brand President Rich Young will remain onboard during this transitional phase to ensure continuity in leadership.

In a significant internal promotion, Heather Todd has stepped up as the Brand President for Conserva Irrigation after demonstrating her capabilities as the Director of Franchise Operations. Todd's focus on supporting franchisee needs and maintaining operational integrity positions Conserva for targeted growth in the marketplace.

Additionally, Russ Jundt, Conserva's founder and former Brand President, is shifting his role within the company to spearhead National Accounts and strategic partnerships across the Empower umbrella, signifying the organization’s evolution towards a more integrated business model.

Fostering Franchisee Excellence

To maintain Conserva's operational excellence, Stacy Parkelj has been appointed as the Director of Franchise Operations, taking on the responsibilities previously held by Todd. Parkelj is set to provide crucial support and guidance to franchisees, ensuring they have the tools for sustained performance growth.

On the enterprise side, Brandon Yarnell has taken the initiative as the National Accounts Sales Manager for both Conserva and OLP. In partnership with Jundt, he aims to cultivate relationships with clients that operate multiple locations or require commercial service solutions, thereby extending the reach and capabilities of Empower's services.

Enhancements in Franchise Development

Empower Brands is also investing in its franchise development efforts; Katie Lepper is now leading franchise development for Bumble Roofing while Steve Griffith has taken on a similar role for Koala Insulation. Together, they will strategize on recruiting the next generation of franchisees and enhance brand growth through innovative outreach.

Vision for the Future

Scott Zide, CEO of Empower Brands, articulated the philosophy underlying these new appointments, describing them as pivotal components of the company’s long-term vision. By thoughtfully scaling operations and reinforcing support systems for franchisees, Empower is positioning itself for future resilience in a rapidly evolving industry landscape.

Commitment to Excellence

The continued dedication of Empower Brands to cultural integrity, brand distinction, and franchisee success is solidifying its status as a trusted ally for home service entrepreneurs. This not only enhances the company's reputation but also attracts talented professionals eager to contribute to its mission.

For further information about Empower Brands and its expansive services, visit EmpowerFranchising.com. Empower Brands encompasses a suite of ten leading brands including JAN-PRO, FRSTeam, and Archadeck Outdoor Living, and is committed to delivering quality and support to its valued franchise owners.