TSURINEWS Launches Innovative Job Information Service for Fishing Lovers
On May 15, 2023, the renowned company
Weekly Tsurinews, headquartered in Shinjuku, Tokyo, unveiled the
Fishing Enthusiast-Friendly Job Information Service on its popular web magazine,
TSURINEWS. This initiative marks a first in the fishing industry, specifically designed to aggregate job listings for roles within the fishing sector and those seeking fishing-loving candidates. Amid a growing labor shortage in various sectors, particularly in rural areas, this unique service aims to match fishing professionals with niche job opportunities that larger job platforms often overlook.
With over 1.3 million monthly visitors,
TSURINEWS is a leading web magazine that shares a broad spectrum of fishing-related content, including articles on aquatic creatures, local fishing cuisines, and environmental issues. By launching this job service, the magazine aims to provide new value to its unique readership and user base, catering to a community that is passionate about fishing.
The Fishing Demographic in Japan
According to statistics, there are approximately
5.1 million fishing enthusiasts across Japan. As industries continue to grapple with a consistent labor shortage, particularly for jobs in remote areas and for atypical working hours, the challenge intensifies. Fishing, being an outdoor activity that can be enjoyed regardless of location or time, offers a perfect solution to this dilemma. With the Japanese islands surrounded by the sea and many rivers flowing throughout the land, fishing has evolved into a culturally diverse hobby that can adapt to various local traditions and characteristics.
By focusing on the unique attributes of fishing,
Weekly Tsurinews aims to connect the vast network of anglers with job opportunities that conform to their specialized conditions, ensuring more efficient recruitment for less popular job listings.
Features of the Fishing Enthusiast-Friendly Job Information Service
The newly launched service stands out for its affordability and speed, with job listings available from as low as
3,000 yen per day and the potential to go live as quickly as the next business day. In partnership with
Kakaku.com, the operator of
Job Box, one of Japan's largest job listing platforms, the service will display the latest job opportunities related to fishing all over the country, promising a continuous influx of job seekers.
Additionally, the service includes options such as push notifications through a LINE media account with over
190,000 friends, as well as sponsored content published on the
TSURINEWS platform to boost applicant numbers.
Target Job Types
The service specifically caters to:
- - Positions in remote or rural locations that struggle to attract applications.
- - Jobs requiring unconventional hours, such as nighttime or early morning shifts, that also face a lack of applicants.
- - Listings that do not receive traction when advertised on large job boards.
- - Companies with many fishing enthusiasts among their staff or ones that have internal fishing clubs.
- - Roles connected to fishing-related benefits or perks.
- - Jobs located near water bodies, such as oceans, rivers, or lakes.
- - Positions that do not entail working during prime fishing times (with intervals for breaks).
- - Employment related to aquatic creatures or environments.
About TSURINEWS
TSURINEWS is a leading web magazine in the fishing domain, delivering content to major news platforms like Yahoo! and LINE News, covering a wide array of fishing topics across
25 genres in all
47 prefectures of Japan. The magazine not only provides practical fishing guides and techniques but also educates its audience about fish biology, environmental conservation, and culinary aspects related to seafood.
About Weekly Tsurinews
With bases in Tokyo, Nagoya, Osaka, and Fukuoka (Kitakyushu),
Weekly Tsurinews is a comprehensive media enterprise in the fishing industry. Founded over
60 years ago as a specialized fishing newspaper, it operates the extensive web magazine
TSURINEWS and hosts the
Fishing Culture Museum at its Tokyo headquarters. Additionally, in July 2022, the company launched
SAKANA BOOKS, a bookstore dedicated entirely to fish-themed literature.
For more information, visit the official website:
TSURINEWS.