My Place Hotels Unveils Stay Rewarded® Member Rates for Loyal Guests

My Place Hotels Introduces Stay Rewarded® Member Rates

My Place Hotels of America, known for its upper-midscale extended-stay accommodations, has launched its latest initiative—Stay Rewarded® Member Rates. This new program aims to benefit loyal members by providing them with exclusive discounts on direct bookings, effectively rewarding guests for their choice to stay with My Place time and again.

Stacey Bebo, the Vice President of Guest Loyalty and Engagement at My Place Hotels, emphasizes the brand's commitment to acknowledging guest loyalty. “At My Place Hotels, we believe loyalty should be recognized in meaningful ways,” she stated. “Member Rates are about rewarding guests not just for staying with us, but for choosing us repeatedly.” This initiative is poised to make every guest feel valued, starting with immediate savings on their next visit.

The Stay Rewarded® Member Rates are available at all My Place locations across the country. This program enhances their already existing Stay Rewarded framework, which rewards customers with points for qualified stays, additional earnings on pet stays through My Pet Points, early check-in or late check-out when possible, exclusive offers, and even redemption options for various eGift cards.

Besides providing benefits to guests, the new Member Rates tackle important challenges faced by franchisees in today’s competitive landscape. One of the primary goals is to reduce reliance on Online Travel Agencies (OTAs) and the commission costs that come with them. By incentivizing guests to book directly, My Place Hotels aims to boost loyalty enrollment and enhance guest retention, offering both immediate value and long-term rewards.

In a competitive hospitality marketplace, the Member Rates initiative also amplifies price competitiveness against OTAs, thus elevating the perceived value of the loyalty program by pairing instant savings with points and rewards.

Jeff Thomas, Vice President of Marketing at My Place Hotels, highlights the strategic importance of direct bookings, saying, “Direct bookings are the lifeblood of a healthy hotel, and at My Place Hotels, we're committed to giving our franchisees every advantage in driving more.” The introduction of Member Rates is designed to empower hotel owners to compete effectively with OTAs by rewarding guests while simultaneously keeping more revenue within the hotel.

Enrollment in this rewarding program is streamlined and can be done effortlessly online at myplacehotels.com/stayrewarded. This accessibility reflects the brand's commitment to providing valuable experiences not just for guests, but also for those who operate within the franchise network.

In summary, the Stay Rewarded® Member Rates are a significant move by My Place Hotels, reinforcing its commitment to enhancing guest loyalty while also ensuring that franchisees have the tools they need to thrive. With this initiative, My Place Hotels continues to solidify its position as a key player in the extended-stay hotel market, where comfort and loyalty go hand in hand.