Global-e Reports Remarkable 43% Yearly Growth in E-commerce Sales During Black Friday-Cyber Monday Weekend

Global-e Experiences Record Sales During Black Friday-Cyber Monday Weekend



Global-e, a leading platform for direct-to-consumer e-commerce, has recently announced a remarkable 43% increase in sales during the Black Friday-Cyber Monday (BFCM) weekend, compared to the previous year. This substantial uplift showcases the growing trend of global online shopping, as numerous markets including Germany, France, the United Kingdom, Canada, the United States, the United Arab Emirates, Japan, and Australia all experienced significant year-on-year sales growth.

The surge in global e-commerce activity began early in November, with sales momentum starting to build as soon as the second week of the month. This early uptick mirrors the sales patterns observed during the same time in the previous year. Promotions were widespread throughout November and played a crucial role in building consumer interest, culminating in an exceptionally high transaction volume during the BFCM weekend itself.

In fact, e-commerce sales through the Global-e platform during the promotional season, starting two weeks before and including the BFCM weekend, increased by 45% compared to the same period last year. This indicates the growing importance of pre-BFCM promotions in driving consumer engagement and sales.

Interestingly, Black Friday accounted for a notable 33% of total BFCM weekend sales, outperforming Cyber Monday, which represented 23% of total sales. This trend reinforces the notion that Black Friday remains the peak shopping day during this promotional period, highlighting the strategic importance of engaging consumers early in the shopping season.

Nir Debbi, President of Global-e, commented, "By actively engaging global online consumers year-round in a way that is localized, brands are not only fostering consumer trust but also driving sales as the holiday shopping season approaches. Additionally, merchants who extend their domestic promotions to include global shoppers are witnessing a considerably higher increase in international sales. This highlights the fact that BFCM is evolving into an inclusive shopping season embraced by consumers worldwide."

With over 1,000 brands and retailers relying on Global-e, the platform has established itself as a leading force in enabling global direct-to-consumer e-commerce. It makes selling internationally straightforward and efficient, mirroring domestic selling processes. Global-e provides merchants with the capability to convert international traffic into actual sales by offering a seamless and localized online shopping experience for over 200 destinations across the globe.

The company’s comprehensive e-commerce solutions incorporate advanced localization features, industry-best business intelligence practices, streamlined international logistics, and a wealth of cross-border experience that equips international shoppers to shop confidently online.

As the e-commerce landscape continues to expand, Global-e is poised to play a vital role in helping brands and retailers navigate the complexities of international selling. If you're interested in learning more about how Global-e facilitates global e-commerce, you can visit their website at www.global-e.com.

Topics Consumer Technology)

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