#Spain #Madrid #HUAWEI Mobile Services #Winter Festival #GameCenter

HUAWEI Mobile Services Launches Winter Festival Campaign

On December 1st, 2025, HUAWEI Mobile Services (HMS) kicked off its much-anticipated Winter Festival Campaign that runs until January 14th, 2026. This festive initiative aims to sprinkle some holiday magic across digital experiences, ensuring that users can celebrate the festive season with joy and excitement.

The campaign offers an array of exclusive rewards, special promotions, and delightful surprises for users across various HUAWEI platforms including AppGallery, Games, HUAWEI Mobile Cloud, HUAWEI Watch Face Store, and the newly introduced GameCenter app. The GameCenter, which launched in Europe on December 22nd, provides a fresh entertainment experience with instant and casual gaming options.

Unfolding a Premium Festive Experience

Under the theme “Celebrate the Winter Festival with HUAWEI Mobile Services,” the campaign showcases HMS's robust multi-service ecosystem, providing users with exciting festive activities, exclusive promotions, and premium rewards:

• - AppGallery: Users can join a festive giveaway presenting premium prizes, such as the HUAWEI FreeClip, the HUAWEI nova 12S, and the HUAWEI MatePad 11. To add a special holiday touch, users can also receive a €5 coupon offering up to 90% off on selected apps.

• - Games: Through AppGallery, players can enjoy a cashback offer that allows them to earn up to €30 (30% cashback) on purchases worth €100 in games, perfectly timed for a fun-filled gaming session.

• - HUAWEI Mobile Cloud: This secure cloud storage service facilitates seamless access across devices linked to a HUAWEI ID. The Mobile Cloud also features exclusive holiday discounts, allowing users to enjoy 30% off on annual subscriptions and more fantastic deals.

• - HUAWEI Watch Face Store: The Watch Face Store enhances its creative offerings with new designs for the recently launched HUAWEI Watch GT 6 series. Participants can enter a draw to win prizes like a HUAWEI WATCH GT 6, a HUAWEI MatePad 11.5S, or a HUAWEI MateBook D16 i5, alongside discount vouchers for customizing their watch faces this season.

• - HUAWEI Browser: The browser comes equipped with anti-tracking features for secure usage. Users can earn points through daily searches, redeeming them for gift cards from major retailers like HM, Nike, and Amazon.

• - GameCenter: Users can access over 400 mini-games, including puzzles, shooting, and popular titles like Bang Bang Survivor and Haunted Dorm, without the need for downloads. Daily logins, gameplay, and referrals can earn users coins, which can be exchanged for coupons to enhance their gaming experience.

Note: Availability of campaigns, rewards, and prize details may vary by country, and users are encouraged to view the Terms and Conditions on their local HMS apps.

Enhancing Festive Seasons Through Technology

The launch of the Winter Festival Campaign and GameCenter reflects HUAWEI's mission to provide smart and connected experiences tailored to users' digital lifestyles, especially during the festive season. As celebrations unfold, millions of users will share joyful moments through secure services, meaningful rewards, and engaging interactions within the entire HMS ecosystem.

About HUAWEI Mobile Services

HUAWEI Mobile Services strives to deliver a comprehensive mobile experience to users globally. The services encompass AppGallery, Watch Face Store, Mobile Cloud, Browser, Assistant, Petal Ads, and much more, facilitating a smart life for all Huawei device users. HMS has established itself as one of the three leading mobile ecosystems worldwide, actively promoting app development and functionality across multiple devices such as smartphones, smartwatches, tablets, and smart displays.