Former K-1 Champion Masato Becomes Ambassador for Dr.TOUHI Hair Care Brand

Masato: The New Face of Dr.TOUHI Hair Care

In an exciting development for the world of hair care, former K-1 world champion Masato has officially joined forces with the innovative hair care brand Dr.TOUHI as its brand ambassador. With a strong commitment to enhancing scalp health and hair vitality, Dr.TOUHI provides products that cater to the increasing concerns regarding hair quality due to aging and environmental factors.

Masato, who began to notice changes in the health of his hair as he aged, found a perfect match in Dr.TOUHI's philosophy. The brand's dedication to scientifically studying the scalp truly resonated with him. Dr.TOUHI has emerged from extensive research conducted by experts, including a graduate from the University of Tokyo who is both a physician and a haircare specialist. Their collective expertise has shaped a brand that prioritizes scalp conditions as the fundamental basis for achieving beautiful, healthy hair.

Masato shared his personal experiences with Dr.TOUHI, stating, "After a year and a half of undergoing treatments, I've seen significant improvements in my scalp's condition. Using a microscope, I was pleased to observe that my scalp is hydrated and looks healthy, which has positively affected the texture and appearance of my hair. The emphasis on maintaining a healthy scalp is something I wholeheartedly agree with."

Understanding Dr.TOUHI's Unique Approach

Dr.TOUHI recognizes that many individuals face worries related to hair associated with aging and environmental stressors. It addresses these issues with a scientific approach grounded in evidence-based practices. The brand asserts that just as plants flourish in nutrient-rich soil, healthy hair stems from a well-maintained scalp. Thus, it focuses on creating products that improve scalp health through selected beneficial ingredients.

Moreover, Dr.TOUHI operates the Dr.TOUHI Clinic, a specialized facility dedicated to advanced hair treatment and scalp care. This clinic strives to provide comprehensive solutions ranging from prevention to treatment of scalp and hair concerns. Masato himself regularly engages in tailored scalp care and treatments designed to improve his hair and scalp condition, exemplifying the brand's ethos.

Dr.TOUHI Pop-Up Event

In conjunction with the brand ambassador announcement, Dr.TOUHI will host an exhibition at the Seibu Shibuya store from May 27 to June 2, 2025. This event will offer attendees an opportunity to experience the products firsthand—an event not to be missed for those interested in enhancing their hair health.

About Masato

Born on March 10, 1979, Masato made his professional debut in kickboxing in 1997. His ascent in the martial arts world led him to K-1, where he captured the world championship titles in 2003 and 2008. With an impressive career record of 63 matches, 55 wins, 6 losses, and 2 draws, he retired at the age of 30 and transitioned into commentary work and entertainment, also running his popular YouTube channel with over 500,000 subscribers. A dedicated family man, he enjoys touring on his Harley-Davidson and was awarded the 2022 Ikumen of the Year.

As the collaboration between Masato and Dr.TOUHI unfolds, it embodies a commitment to raising awareness about the importance of scalp health as a precursor to beautiful hair. Follow Masato's journey with Dr.TOUHI and discover the potential transformation for your hair.

For more information about Dr.TOUHI’s products, visit their official website: Dr.TOUHI or check out the Dr.TOUHI Clinic's offerings at Dr.TOUHI CLINIC.