Yanolja Go Global: A New Era in B2B Travel Innovation

A New Chapter for Travel

Go Global Travel, a leader in B2B travel services, has officially rebranded to Yanolja Go Global, ushering in a novel phase in the realm of B2B tourism. This transformation reflects the company's integration with Yanolja Group, a key player in travel technology that's redefining the industry's future.

The new brand name encapsulates a commitment to leveraging advanced technology, data, and artificial intelligence to enhance travel experiences. Yanolja Go Global aims to build on the solid foundation established by Go Global Travel while expanding its capabilities to make travel smarter, simpler, and more convenient.

Founded in 2000, Go Global Travel has built a reputation as a reliable partner for travel agencies, tour operators, and hotels across more than 100 markets. Currently collaborating with over 20,000 partners, the company offers a wide array of services, including accommodation, transfers, and car rental solutions, supported by local experts and dedicated service teams.

According to Francesco Deledda, CEO of Yanolja Go Global, this rebranding marks a significant milestone for the company. “Our evolution into Yanolja Go Global showcases our firm commitment to technological leadership and our desire to create even greater value for our partners and clients worldwide. While continuing to provide the trusted services our partners rely on, we will also unlock new possibilities through Yanolja's innovations and global expertise.”

The rebranding aligns with Yanolja Group's strategy to unify its global brands, with the aim of being recognized as a leading technology firm in the tourism sector, spearheading the transformation of future travel. By integrating corporate technology solutions and capabilities for delivering travel products, Yanolja Group continues to drive digital transformation throughout the global travel ecosystem.

Haley Kim, Director of Global Business Development at Yanolja, emphasized the importance of this rebranding within their overall vision. “Yanolja Go Global is a pivotal component of Yanolja Group's mission to create a leading global travel technology ecosystem. By harnessing the extensive B2B network established by Go Global Travel, we are empowering our partners and clients, enhancing efficiency and convenience, while hastening the digital transformation across the entire tourism value chain in the AI era.”

Yanolja Go Global is set to formally unveil its new brand at the WTM London 2025, where it will share insights and its vision for the next phase of B2B travel innovation.

About Yanolja Go Global

Yanolja Go Global, a division of Yanolja Group, stands as one of the premier platforms for B2B travel services, connecting hotels, travel agencies, and tour operators through innovative technologies and local expertise. Originally launched as Go Global Travel, the company has progressed from a local agent to a trusted global provider. Today, Yanolja Go Global empowers partners to grow more effectively and increase sales in global markets, fostering sustainable growth through innovation.

About Yanolja Group

Yanolja is a global technology company determined to transform the future of travel. We provide a travel platform that offers resources for travelers and tourism companies at every stage of the journey — before, during, and after travel — ensuring efficiency for service providers and seamless, personalized experiences for travelers. Yanolja is revolutionizing the global tourism ecosystem, making travel smarter, simpler, and more convenient for everyone, everywhere.

For further details, please visit www.goglobal.travel and follow Yanolja Go Global on LinkedIn.