#Japan #Tachikawa #TOCKLE #Tachikawa Dice #BRJ Company

The New Era of Local Mobility: BRJ's Innovative Project

In a transformative move for urban transport and community engagement, BRJ Company has officially launched a three-wheeled electric mobility solution wrapped in the colors of the victorious B3 League basketball team, the Tachikawa Dice. This exciting initiative began operations on June 16 in Tachikawa City, Tokyo. The unique collaboration aims to not only provide a convenient transportation option but also to invigorate the local economy by enhancing the community's connectedness through shared experiences and resources.

A Shift Towards Community-Focused Mobility

The concept behind this project, branded under the name "TOCKLE," seeks to elevate local economies by visualizing sponsorships from community members. By allowing local businesses, residents, and visitors to be part of this mobility solution, BRJ aims to foster a sense of civic pride and promote economic vibrancy within the area. The electric tricycle is more than just a new mode of transport; it's a mobile representation of community support and partnership.

This initiative highlights the belief that local businesses are key partners in creating the charm and allure that attract residents and visitors alike. Through this project, BRJ envisions a cycle of engagement where transportation serves as the starting point for local economic revitalization.

Features of the Wrapped Electric Tricycle

The innovative mobility service features:

• - Model: Three-wheeled electric tricycle
• - Wrap Design: Showcasing Tachikawa Dice, the local professional basketball team

As this service evolves, it will adapt and expand with input and support from the local community and businesses. The aim is to establish a new form of regional infrastructure that not only fosters connectivity but also amplifies the city's appeal.

TOCKLE's Commitment to Safety

Safety remains paramount for TOCKLE, particularly in local environments. The system is uniquely tailored to address the specific challenges faced by rural transport, especially given the crisis of declining public transport options in less urbanized areas. Some key safety measures include:
1. Focus on Rural Areas: With diminishing public transport in rural settings, TOCKLE aims to fill the gaps while operating in environments that are safer and more manageable than urban centers.
2. Geo-fencing for Safety: TOCKLE features an advanced GPS system to monitor operating areas. Vehicles are equipped with geo-fencing abilities that disable operation in designated hazardous zones, allowing local authorities to set and adjust these boundaries according to their specific needs.
3. Prohibition of Night-time Operations: Ignoring the industry's norm of operating during peak late-night hours, TOCKLE chooses not to engage in operations after dark, prioritizing community safety over potential profit.

Track Record of Success and Future Endeavors

Current deployments of TOCKLE include Tachikawa City (since October 2021), Nagareyama City (since August 2022), and Fukuoka City (set for July 2024). Future testing and assessments are in works for locations such as Kofu City (September 2025 - January 2026) and Saga City (same time frame), among others.

This vision for the future is predicated on a collaborative approach where local authorities can reach out for further information about implementing TOCKLE in their regions.

About BRJ Company

Founded on the principle of creating public transport solutions appreciated by individuals and communities, BRJ provides a range of next-generation mobility services, including sharing and rental options. Under the leadership of President Hideaki Miyauni, who has deep roots in the logistics sector, BRJ is committed to addressing the transport crises faced by numerous regions, working diligently to ensure the safety of its services through cooperative strategies with local governments. For more information, please visit the corporate website BRJ and the service site TOCKLE.