DFSK Launches E5 PLUS: Celebrating 20 Years of Global Expansion

DFSK Celebrates 20 Years of Global Expansion with E5 PLUS

On October 22, 2025, a significant milestone was reached for DFSK as they officially launched their first overseas energy model, the E5 PLUS, at the Chongqing SERES Shuangfu plant. This event marked a crucial step in DFSK’s 20-year journey since establishing its footprint in international markets, shared via a worldwide online livestream.

The E5 PLUS isn’t just another vehicle; it's a symbol of DFSK’s shift towards sustainable and smart transport solutions. As a flagship product, it embodies the company’s response to the growing global demand for eco-friendly mobility options. With its upcoming release in Egypt and Ecuador, consumers can look forward to exploring its innovative features and affordable pricing shortly.

DFSK, part of the SERES Group, has significantly expanded its influence over the last two decades, reaching over 70 countries and regions with total exports exceeding 500,000 vehicles. Initially entering the overseas market in 2005 with commercial vehicles, DFSK quickly became a reliable partner for small and medium-sized businesses worldwide. In recent years, the company tapped into the passenger car segment, catering to the affordability needs of South American families, before venturing into the new energy sector in 2018.

The introduction of the E5 PLUS marks a pivotal point in DFSK’s transformation from a traditional fuel vehicle exporter to a leader in green, intelligent automotive technologies. CEO Joe Zhou emphasized this transition, stating, "We aim to lead the green revolution through technology and provide global consumers with eco-friendly mobility solutions."

The E5 PLUS is positioned as a mid-size SUV and branded as a "Reliable Life Partner SUV." Designed with everyday users in mind, it offers five key enhancements:
1. Aesthetic PLUS: The vehicle features a minimalist yet premium design, enhancing its visual appeal.
2. Space PLUS: With a high occupancy rate of 66.4% and a wheelbase of 2785 mm, it provides ample interior space for families and groups, accommodating 1 to 7 passengers comfortably.
3. Performance PLUS: The E5 PLUS comes equipped with a plug-in hybrid powertrain and SERES Super Electric Hybrid System, ensuring powerful performance and quick acceleration.
4. Safety PLUS: Real-time battery management, complemented by six airbags and an advanced panoramic camera system, guarantees comprehensive safety during every journey.
5. Intelligent PLUS: The advanced infotainment system offers multi-zone voice recognition for effortless control, making the E5 PLUS not just a vehicle, but an interactive experience.

DFSK aims to empower everyday people by making advanced technology accessible, catering to individuals from various walks of life. Whether it’s a diligent employee aiming for a more comfortable commute or a budget-conscious entrepreneur, the E5 PLUS meets diverse needs with its balanced design of functionality and aesthetics.

Joe Zhou concluded, "Twenty years is just the beginning. Moving forward, we will remain committed to delivering reliable quality and supporting everyday heroes with approachable technology and green products." The launch of the E5 PLUS not only accelerates DFSK’s transition towards sustainable energy but also showcases the brand's vision of making technology beneficial for all, enhancing life through eco-friendly mobility solutions.

With its imminent launches in Egypt and Ecuador, DFSK is set to strengthen its market presence in South America and North Africa, driving new momentum in the global push for environmentally friendly transportation.