dss+ Expands Operational Expertise with Proaction International Acquisition
On July 17, 2025, dss+, a prominent player in operational consulting, announced its strategic acquisition of Proaction International, a Montreal-based firm specialized in operational performance management and leadership coaching. This move not only strengthens dss+'s operational excellence but also broadens its expertise in digital tools focused on scalability, positioning the company for enhanced value delivery across various industrial sectors.
About the Acquisition
The integration of Proaction International brings 132 seasoned professionals into the dss+ fold, which will significantly enhance their capabilities in sectors such as manufacturing, aerospace, automotive, healthcare, and retail—areas where Proaction has built its reputation over the past two decades. With over 150 active clients benefiting from its performance management expertise, Proaction's long-standing legacy complements dss+'s vision and operational strategies.
According to Davide Vassallo, the CEO of dss+, this acquisition marks a natural evolution in their human-centric approach towards operational transformation. He emphasized that Proaction’s proven competency in achieving measurable outcomes through a human-centered performance management strategy aligns perfectly with dss+'s commitments to risk management and employee engagement, from executive leadership down to frontline teams. Vassallo states, "Together, we can drive significant advancements in operational safety, performance, and sustainability, bolstering the resilience of businesses."
Expanding Service Offerings
The acquisition synergizes dss+'s five decades of experience in operational consulting with Proaction’s specialized skills in performance coaching. Both entities advocate for a transformation approach centered on tangible, sustainable results for their clients. With the addition of Proaction's expertise, clients will now have direct access to dss+’s extensive global network, which encompasses 1,700 experienced consultants across 41 countries, thus enabling optimized industrial processes and financial performance improvements.
Denis Lefebvre, CEO of Proaction International, highlighted how this partnership would bring the best practices from various sectors to optimize industrial operations. He stated, “Our clients will immediately benefit from the rich resources of dss+, enhancing their operational strategies and overall performance.”
Innovative Digital Solutions
A key feature of this integration is the exclusive UTrakk daily management system, developed by Proaction International. This innovative platform is designed to enhance operational management through short interval controls, boosting efficiency and fostering technical and leadership skills among employees. UTrakk establishes standardized practices for management behaviors, and performance rituals, and contributes to improving safety while minimizing risks. This aligns with the existing dss+360 platform, offering clients data-driven insights to accelerate organizational learning and operational improvement.
In summary, dss+ is set to expand its talented pool of consultants specialized in operations, industry expertise, coaching, and technology. By continuing to work closely with clients, dss+ aims to elevate safety standards, reduce risks, operate responsibly, and ensure the maximization of asset value. This strategic acquisition not only enhances their market reach in North America and Europe but also solidifies their commitment to delivering human-centered solutions in operational management. For further information about dss+ and its services, visit
dss+ website.
About dss+
dss+ is recognized as a leading partner in operational transformation for high-risk industries. Utilizing deep technical knowledge and practical experience, they empower organizations to achieve significant advancements in safety, performance, and sustainability that drive lasting success.
About Proaction International
Proaction International stands out as a leader in operational performance management and leadership coaching, adopting a human-centered approach to generate measurable, sustainable outcomes. Through its digital platform UTrakk, the firm enhances management practices and frontline team efficiency, catering to diverse sectors including manufacturing, food processing, aerospace, automotive, construction, healthcare, and retail. More information can be found on their website at
Proaction International.