#Japan #Tokyo #Sumitomo Forestry #Germoglio #Washbasin

Sumitomo Forestry's New Germoglio Washbasin

On November 14, 2025, Sumitomo Forestry Co., Ltd., headed by President Toshirou Mitsuyoshi, will introduce its original product, the "Germoglio Washbasin." This launch marks the second addition to the Germoglio series, following the popular Germoglio Kitchen released in February of the same year. Developed collaboratively with its fully owned subsidiary, Sumitomo Forestry Crest Co., Ltd., the washbasin features carefully selected materials and design specifications tailored to harmonize with the aesthetics of Sumitomo Forestry Homes.

The Germoglio series aims to enrich the daily lives of homeowners, providing stylish choices that reflect both sophistication and practicality. The washbasin is crafted from durable and hygienic materials, offering a color palette that seamlessly blends with the unique ambiance of Sumitomo Forestry Homes, creating an upscale and refined washroom experience.

Germoglio Series Overview

The Germoglio brand was developed specifically for customers looking to build homes with Sumitomo Forestry. Its design philosophy concentrates on harmonizing with wooden spaces while showcasing the natural texture of materials. "Germoglio," meaning "bud" or "sprout" in Italian, symbolizes the aspiration for homeowners' beautiful new lives to flourish.

The series previously launched the original Germoglio kitchen in February 2025, providing a consistent and stylish approach to home decor.

Key Features of the Germoglio Washbasin

1. Harmonious Design with Sumitomo Forestry Homes
The washbasin offers a vast array of combinations for countertops, cabinet faces, and mirrors, allowing homeowners to customize their selection. Additionally, several recommended coordination options are available. By aligning the color palette and material choices with those of the Germoglio Kitchen released earlier, a cohesive look throughout the home is achieved.

2. Standard Use of Caesarstone for Durability and Aesthetics
The washbasin features Caesarstone, composed of natural minerals. This material retains the beauty of natural stone while being resistant to stains, scratches, and water, making it easy to maintain with simple water wipes—promoting hygiene in daily use.

3. Mirror Options Fusing Design and Functionality
Homeowners can choose from two mirror styles that balance aesthetic appeal with functional utility. One option includes a backlit mirror with soft, indirect lighting to create a sophisticated ambiance. The other features face-lighting, specifically designed to eliminate shadows, ensuring optimal lighting for makeup and skincare routines.

Market Demand and Response

As the way we live evolves, there has been a noteworthy increase in demand for integrated spaces that prioritize seamless transitions between the living room, dining area, and kitchen. This trend signals a growing interest in harmonizing all areas of home design, not just limited to the LDK (Living, Dining, Kitchen) layout. In response, Sumitomo Forestry sought to develop a washbasin that fits neatly into this paradigm of connected living spaces, enhancing user experience in everyday environments.

The Germoglio Washbasin project was conceived with the understanding that aesthetics and practicality must go hand in hand, especially in daily-use items like washbasins. Harmonizing colors and materials with the previously launched Germoglio Kitchen was a strategic decision aimed at creating a unified look across various elements of Sumitomo Forestry Homes.

Summary

Product Name: Germoglio Washbasin
Launch Date: November 14, 2025
Sales Area: All prefectures in Japan except Okinawa

Sumitomo Forestry Group remains committed to a variety of sustainable practices, from forest management to biomass energy production. The long-term vision "Mission TREEING 2030" aims to enhance CO2 absorption and promote carbon sequestration through wooden construction, contributing to societal decarbonization efforts. The group continues enhancing its efforts in ZEH, ZEB, and net-zero carbon homes while encouraging CO2 reduction for both construction and habitation phases.