#Japan #Nagoya #Sanrio #Fragaria #Ateam

New Mobile Game Announcement: 'Fragaria Memories: Color of Wishes'

Ateam Entertainment, a group company of Ateam Holdings, has recently announced an exciting new mobile game titled 'Fragaria Memories: Color of Wishes'. This game is developed in collaboration with Sanrio, famous for bringing beloved characters like Hello Kitty to life. As the first mobile game in the 'Fragaria Memories' media mix project, it is set to integrate gripping narratives with an enchanting musical backdrop, reshaping the gaming landscape with its knightly fantasy themes.

What is 'Fragaria Memories'?

Fragaria Memories is an expansive knightly fantasy project from Sanrio that transcends various media formats. The story weaves together themes of love, friendship, and adventure, as players dive into a whimsical world filled with challenges and excitement.

Storyline Overview

In a world where shadows linger and threats emerge, our hero, Halrit, answers the call of their master, Hello Kitty, leading them into an epic quest. The narrative unfolds with Halrit facing the enigmatic entity known as Seas, which poses a danger to the fantastic lands of Fragaria. As anxiety spreads across the three continents—red, blue, and black—knights stand ready to protect their domains. The story centers around the valor and code of conduct of the Fragaria knights, promising an enchanting adventure for all.

Characters and Gameplay

The game features 18 unique knights belonging to three distinct units called “Bouquet.” Players can expect to embark on a captivating journey as they interact with these characters and engage in rich gameplay mechanics that combine storytelling and strategic elements.

• - Official Website: Fragaria Memories Official Site
• - Official X (formerly Twitter): Follow Us
• - YouTube Channel: Fragaria Memories YouTube

What Lies Ahead

As the development progresses, more details regarding gameplay and features will be revealed in 2026 and beyond. Ateam remains committed to its goal of enhancing happiness and creativity. Their mission, 'Creativity × Tech', drives them to provide cutting-edge experiences and establish a company that can thrive for the next 100 years.

About Ateam Holdings

Company Name: Ateam Holdings Co., Ltd.
Location: 32F, Daimaru Nagoya Building, 3-28-12 Meieki, Nakamura-ku, Nagoya, Aichi, Japan
CEO: Takao Hayashi
Established: February 29, 2000
Capital: 1,713 million yen (as of July 31, 2025)
Business Domains: Ateam specializes in planning, developing, and operating a variety of web services related to comparison sites, information media, and digital marketing support, as well as creating diverse games and tools.
Website: Visit us

Note: The names and products mentioned are trademarks or registered trademarks of their respective companies.