1890 Nebraska Announces Community-Driven Year-End Fundraising Campaign 'Together We Win'

1890 Nebraska Launches 'Together We Win' Campaign



1890 Nebraska, the official name, image, and likeness (NIL) collective dedicated to Nebraska Athletics, is thrilled to introduce a new campaign titled 'Together We Win'. This initiative aims to enhance the support for Nebraska student-athletes through contributions that will directly impact their academic and athletic experiences. Scheduled to take place from December 16 to December 20, 2024, this five-day event invites the Husker community to rally together for a common goal.

A Call to Action


During the 'Together We Win' campaign, contributions will bolster NIL initiatives for athletes across various sports programs including football, volleyball, and men’s and women’s basketball. This collaborative effort highlights the power of community support which plays a significant role in every athlete's journey in Nebraska.

According to Carson Schott, CEO of 1890 Nebraska, the organization had a successful contribution drive in the previous year which significantly advanced their recruiting efforts. Schott expressed, “This year has been another great one for Husker Athletics, and the support we've received from Husker fans throughout Nebraska and beyond has really helped our coaches move the needle in recruiting the best athletes available.”

This sentiment underscores the vital importance of engaging with the local community and encouraging contributions that elevate Nebraska student-athletes. The collective works diligently to connect the fan base with its athletes in a meaningful and impactful way.

Matching Contributions


Adding another layer of excitement to the campaign is the announcement of a dollar-for-dollar matching pledge for football contributions up to $250,000. This pledge is designed to amplify the effect of each dollar donated, ultimately maximizing the resources available to support Nebraska football and its athletes during the campaign.

Stay Connected


Starting December 16, participants are encouraged to stay engaged by following 1890 Nebraska's social media platforms. Through these channels, followers will receive updates, exclusive testimonials from beloved Husker athletes, and insights from the 1890 Nebraska staff. The campaign will also provide opportunities for fans to tag their friends and challenge family members and coworkers to participate, further spreading the word about the campaign's mission.

You can find updates and exclusive content on:

About 1890 Nebraska


Established to facilitate NIL opportunities for student-athletes, 1890 Nebraska provides two main avenues for those looking to contribute: The 1890 Initiative and The 1890 Foundation. The first allows contributors to earn priority points within the Huskers Athletic Fund, as well as access to exclusive merchandise and experiences. Alternatively, The 1890 Foundation is a registered 501(c)(3) entity, providing tax-deductible donation options that support local charities and community engagement.

Both options empower contributors to make a significant impact in the lives of student-athletes, encouraging them to succeed both on and off the field. The 1890 Initiative is perfect for those interested in exclusive perks, while The 1890 Foundation appeals to those focused on community support through NIL opportunities. Regardless of the choice, each contribution helps propel Nebraska student-athletes toward greater achievements.

Join us during the 'Together We Win' campaign to celebrate the spirit of giving in the Husker community and to make a difference in the lives of our student-athletes. Let's stand together and show our support for Nebraska Athletics!

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