Mateus Asato Takes the Stage at Fender Tokyo for Special Event and Album Release

Unforgettable Evening with Mateus Asato at Fender Flagship Tokyo

On February 27, 2026, Fender Flagship Tokyo will host a special event featuring the globally renowned guitarist, Mateus Asato, coinciding with the release of his debut album, 'ASATO'. This eagerly awaited event promises to be a thrilling experience for guitar enthusiasts and fans alike. The doors will open at 17:30, leading to an evening filled with music, insights, and live performances.

Event Highlights

The event, titled 'Fender Flagship Tokyo Special Event with Mateus Asato', will showcase a live performance where Asato will demonstrate his exceptional guitar skills, highlighted by the use of a customized Fender American Ultra Luxe Vintage Stratocaster—a guitar he has passionately incorporated into his recent works. Attendees can expect not only high-quality musical entertainment but also a candid discussion where Asato will share the inspirations behind his debut album and the artistic journey that led to its creation.

Asato, who has amassed a significant following with over 1.6 million on Instagram and 790,000 on YouTube, has made waves in the music scene after participating in tours with iconic artists including Bruno Mars. His innovative style and emotional depth in guitar play have earned him recognition as one of today's most influential guitarists.

Registration Details

Fans eager to attend this unique experience can apply for a spot starting February 10, through the FenderNews event site. The application period will last until February 17, with winners notified via email on February 18. It’s worth noting that this event strictly requires the attendance of the winners only, fostering a personal and intimate setting for all participants.

To further enhance the event experience, there will be a one-drink policy in effect. Guests can purchase a drink ticket at the venue for 500 yen, with additional charges for alcoholic beverages. This arrangement adds a cozy café vibe where attendees can sip their drinks while enjoying the show.

A Glimpse Into Mateus Asato's Journey

Hailing from Brazil, Asato began his musical journey at the tender age of nine. His dedication and innate talent led him to the prestigious Musicians Institute in Los Angeles, where he graduated at the top of his class. Asato’s journey is marked by collaborations with a wide range of artists across genres, including Silk Sonic, Jessie J, and Selena Gomez, to name a few.

In 2020, Guitar World Magazine recognized him as one of the 'Top 10 Guitarists of the Decade', and his innovation continues to carve out a niche in the industry. With a profound ability to combine technical prowess with emotional expression, his music transcends borders, making him a significant figure in the contemporary music landscape.

With the upcoming release of 'ASATO', Asato prepares to unveil his full artistic vision and showcase the talent that has captured hearts around the world. Attendees of the Fender Flagship Tokyo event can look forward to an unforgettable experience filled with exceptional music and intimate conversations.

Conclusion

Don’t miss this chance to witness the rise of a modern guitar legend. Mark your calendars for February 27 and stay tuned to Fender’s official social media channels for live updates and streaming information as this momentous occasion approaches. With Mateus Asato at the forefront, the evening is set to be a true celebration of music and creativity at its finest.

For further details on the event, please visit Fender News.