Blokees Unveils Its Exciting New Category 'BLOKEES WHEELS' at Wonder Festival 2025
Blokees Introduces 'BLOKEES WHEELS' at Wonder Festival 2025
At the highly-anticipated Wonder Festival 2025 held in Shanghai, Blokees unveiled their latest product line called "BLOKEES WHEELS." This new category marks a significant evolution in the world of miniature, buildable models, specifically designed for car enthusiasts and collectors alike. Accompanying the launch were three innovative series - TERRAVENTURE, Fantastics Q, and the Serendipity Edition, as well as a staggering 40 new model kits.
The BLOKEES WHEELS category is set to redefine what collectible model cars can be. Featuring a 1:64 scale, these models utilize patented materials and design, facilitating an easy assembly while allowing for customization. Their inaugural offerings included the C series from Transformers, the E series from Batman, and original vehicles under the Blokees brand. These models drew significant attention and excitement from attendees at the festival, demonstrating a promising start for the new product line.
Exploring the Series
TERRAVENTURE
The TERRAVENTURE series focuses on mythical and rare creatures, aiming at both teenagers and fervent model-making enthusiasts. It uniquely blends assembling fun with articulated gameplay and character collection. A standout from this series presented at the festival was the TERRAVENTURE dinosaurs, created in partnership with the globally renowned Jurassic World IP. These models capture extraordinary detailing with lifelike textures and articulation points ranging from 9 to 11, enabling them to replicate cinematic moves authentically. This makes for an engaging and immersive experience as users can recreate iconic scenes from the films.
Fantastics Q
Focused on fandom, the Fantastics Q series captures popular intellectual properties like EVANGELION in an adorable, compact design. Each figure brims with expressive details, closely resonating with fans of anime and gaming culture. This series adds a unique twist to the Blokees offerings, ensuring they cater to a vibrant community of enthusiasts.
Serendipity Edition
The Serendipity Edition emphasizes customization and dynamic posing, featuring a 14 cm MJD (Mechanically Jointed Doll) body equipped with 19 articulation points. This allows collectors to mix and match outfits freely, catering to the aesthetic desires of fans, particularly of series like Hatsune Miku.
Extensive Product Range
Blokees’ innovation doesn’t stop with the BLOKEES WHEELS category. At Wonder Festival 2025, over 40 new models were unveiled, featuring collaborations with major IPs like Ultraman and Naruto. Spanning a wide array of series including Champion, Legend, and daadoos, these releases illustrate Blokees' substantial research and development capabilities. They also highlight a rich interpretation of various globally recognized IPs, promising something for every collector.
Furthermore, attendees were treated to an exclusive showcase of BFC's creations, featuring standout works from international creators, reinforcing Blokees' position as a leader in the model-making industry and the influence generated by community-driven innovation.
Through their strategy of appealing to global audiences with progressive pricing and extensive promotions, Blokees continues to spearhead the evolution of model-making within China and beyond, sharing the joy of building with enthusiasts worldwide. The excitement generated at the festival set a thrilling tone for what’s to come in the future for BLOKEES WHEELS and their fans.
This launch not only signals Blokees' expanding footprint in the toy industry but also represents a broader shift towards high-quality, interactive toys that cater to diverse interests and collections. Looking ahead, Blokees is poised to redefine the landscape of model-making and collectible toys, thrilling fans both old and new.