#Japan #Tokyo #Real Estate #Digital Signage #Wiz

Wiz Launches Digital Signage for Real Estate

In a significant development for the real estate sector, Wiz, headquartered in Toshima, Tokyo, has launched its new digital signage platform tailored for real estate stores, named 'Real Estate Signage.' This innovative service aims to provide direct information to customers visiting for property contracts through dynamic video advertisements.

The Need for Change

Springing from pivotal life events such as starting school, getting a job, or getting married, the season for new living arrangements often prompts consumers to search for new homes, relocate, sign up for utilities, and purchase furniture and appliances. For businesses that offer services related to these new lifestyles, targeting potential clients during this busy period is crucial. However, many organizations struggle to reach their target audiences effectively or find it difficult to stand out from the competition using online advertising alone.

To tackle these challenges, Wiz has developed 'Real Estate Signage' to leverage digital platforms in real estate stores. This enables businesses to present timely and relevant services to customers at precisely the right moment when they are considering their housing options.

What is Real Estate Signage?

'Real Estate Signage' is a service that broadcasts video advertisements directly to customers who visit real estate agencies to complete property contracts. By utilizing the time customers wait from their initial inquiry to finalizing the contract, this platform delivers vital information about essential services—like utilities, furniture, appliances, and various lifestyle offerings—when it is most relevant.

Features and Strengths of Real Estate Signage

1. Pinpoint Targeting for Movers
Customers visiting real estate offices are typically already contemplating moving. This offers an opportunity to target advertisements specifically to those planning to relocate, ensuring that advertising budgets are utilized efficiently and effectively.

2. Optimal Timing for New Living Arrangements
Just after signing a property contract is the critical moment when new residents begin to consider appliances, furniture, telecommunications, and other services. By introducing services at this point, brands can establish themselves in the minds of consumers before they explore competing options.

3. Leverage Waiting Times with Effective Video Ads
During the property transaction process, waiting periods are unavoidable, and customers are naturally drawn to the screens displaying advertisements in the agency. Unlike forced advertising, this video format allows for a seamless blend into the customer experience, ensuring messages are seen and understood.

4. Trust and Assurance from In-House Advertisements
Online ads can often evoke skepticism, but advertisements displayed within a trusted real estate office enhance reliability and credibility. By addressing customers in a familiar and secured environment, it builds greater trust in the promoting services or brands.

Getting in Touch

For further details on the service or to discuss implementation possibilities, interested parties can contact us via the form provided here: Inquiry Form.

Future Prospects

Through 'Real Estate Signage,' Wiz envisions a smoother transition for new residents preparing for their next chapter. For businesses, it represents a new avenue to reach their most relevant audiences directly. In the future, Wiz aims to expand its collaborations with real estate firms across Japan and foster a new integrated approach that combines both online and offline information channels.

About Wiz, Inc.

Wiz, Inc. is a comprehensive IT service provider dedicated to solving Japan’s challenges through various IT solutions. With its DX select media 'Wiz Cloud', it offers extensive sales networks and a diverse range of products, creating valuable business models.

Company Overview

• - Company Name: Wiz, Inc.
• - Headquarters: 12F South Shin-Otsuka Building, 2-25-15 Minami-Otsuka, Toshima, Tokyo
• - CEO: Toshiyuki Yamazaki
• - Business Areas: DX support, GX support, BPO services, Regional support
• - Website: Wiz, Inc.