#Sustainability #Japan #Tokyo #Plant-based Milk #Eclipse Foods

Eclipse Milk: A Game-Changer in the Plant-Based Market

Eclipse Foods Japan, based in Chiyoda, Tokyo, is set to launch a groundbreaking product, Eclipse Milk, aimed at meeting the growing demands of professionals in the food and beverage industry. This innovative plant-based milk will be available throughout Japan starting September 1, 2025. Unlike traditional alternatives like soy or oat milk, Eclipse Milk utilizes a unique blend of several plant ingredients, achieving a neutral taste and impressive foaming capability that exceeds that of conventional dairy products.

As sustainability and health-conscious eating trends continue to rise, the plant-based food market in Japan has been experiencing explosive growth. The industry, valued at 26.5 billion yen in 2020, is projected to expand to approximately 73 billion yen by 2025, representing nearly a 2.7-fold increase in just five years (source: shareshima.com). The oat milk market alone reached about 4 billion yen in 2021, anticipated to surge to approximately 7.5 billion yen by 2024 and further grow to around 24 billion yen by 2033 (sources: tsukagoshisan.com, newscast.jp). Given this rapid development, there remains a scarcity of products that fulfill the demands for tastiness, stable foaming performance, and reliable supply in the business-use sector, positioning Eclipse Milk as the ideal solution.

Key Features of Eclipse Milk

• - Neutral and Drinkable Taste: The drink effectively mitigates the characteristic flavors often found in plant-based products, appealing to a wide demographic.
• - Superior Foaming Performance: Acclaimed by professional baristas, the milk boasts stable frothing capabilities, making it perfect for latte art.
• - Versatile Texture and Taste: It closely mimics dairy milk's mouthfeel and can cater to a variety of applications, including cafe lattes, cocktails, and various culinary dishes.
• - Sustainable Choice: With domestic production and eco-friendly ingredients, Eclipse Milk helps lessen environmental impact and aligns with the Sustainable Development Goals (SDGs).

Introduction of Eclipse Milk at Various Outlets

Eclipse Milk will feature in several coffee shops and restaurants across Tokyo starting September 1, including:

SR Coffee Roaster

Founded in 2019, this establishment imports high-quality beans from Sweden and roasts them locally in Tokyo, serving coffee with a clear finish and rich flavor.

• - Menu Item: Eclipse Milk Cafe Latte (Hot/Iced) at 850 yen (incl. tax) for both in-store and takeout.

THE COFFEE

Based in Kisarazu, Chiba prefecture, this shop promises to deliver the essence of coffee paired with Eclipse Milk, designed to enhance the coffee experience without overpowering it.

• - Menu Item: Eclipse Espresso Hojicha Latte using high-quality Guatemalan beans, priced at 1,500 yen (incl. tax), including snacks and 990 yen for takeout.

SG Group’s æ (Ash) Zero-Waste Cafe & Bar

Opened on May 30, 2022, this innovative cafe & bar focuses on sustainability while offering world-class coffee experiences.

• - Menu Items: Alcohol-Free Matcha Cafe Latte at 1,210 yen (incl. tax) and a cocktail called Purple Sweet Potato Milk at 1,540 yen (incl. tax).

In addition to cafes, Eclipse Milk will also be featured in limited-time offerings at restaurants like DepTH Brianza and La Brianza, where renowned Chef Yoshiyuki Okuno will utilize it in creating special dishes from September 1 to September 30, 2025.

Availability

Starting September 1, 2025, Eclipse Milk will not only be available in business outlets but also for purchase on Amazon, making it accessible for home use so everyone can enjoy its authentic flavors.

Product Overview

• - Product Name: Eclipse Milk
• - Ingredients: Japanese rice oil, beet sugar, Eclipse Milk Powder (chickpea and pea protein, maltodextrin), salt, stabilizers, and flavorings.
• - Volume: 1L
• - Price: Approximately 4,200 yen for a 6-pack (incl. tax and shipping).

Eclipse Foods Japan is a subsidiary of California-based start-up Eclipse Foods, dedicated to expanding the possibilities of sustainable and rich tasting plant-based products without animal ingredients. They aim to deliver delicious plant-based alternatives to a wider audience, transforming how people perceive dairy alternatives.

For further details, please visit the official website at eclipsefoods.co.jp or follow their Instagram @eclipsefoods_jp.