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Tokyo Marine Smart Mobility to Present at Logistics Solution Fair 2026

In an announcement that has captured the attention of the logistics industry, Tokyo Marine Smart Mobility's Logistics Division head, Yuha Ueno, is set to speak at the 2026 Logistics Solution Fair, scheduled for February 12, 2026, at Tokyo Big Sight. This event promises to provide insights into the company's innovative strategies aimed at tackling the challenges of modern logistics and supply chains.

The Inciting Vision Behind Tokyo Marine's Shift to Logistics

The decision to venture into the logistics and supply chain arena stems from a myriad of pressing societal challenges such as population decline, stricter labor time regulations, and increasingly severe natural disasters. These risks have evolved into structural issues that transcend the ability of any single company to address. As a cornerstone of Japan’s maritime trade since its establishment in 1879, Tokyo Marine Group recognizes the critical importance of logistics in modern society. The firm is now striving to go beyond just economic compensation through insurance, looking instead to technological partnerships to mitigate risks associated with transportation.

A Historical Perspective

• - 1879: Tokyo Marine established as Japan’s first insurance company.
• - 1914: Launched the country's first auto insurance.
• - 1959: Introduced Japan's first liability insurance.
• - 2024: Initiated the establishment of the Baton Consortium aimed at enhancing logistics sustainability.

In light of such a rich history, Ueno’s presentation will delve into why the Tokyo Marine Group has chosen to focus on logistics and supply chain management as key areas for new business development.

Seminar Highlights

1. Launch of Baton Consortium and Cross-Company Transport

Amidst a growing shortage of labor, the sustainability of Japan’s logistics sector hinges on a shift from competition to collaboration. Ueno will introduce the Baton project, which has been crafted under a neutral and fair framework, and elaborate on its latest operations including the trials conducted on January 30 and February 6, 2026, focusing on cross-company transport.
Learn more about Baton

2. Launch of MIMAMO WELLNESS: A Next-Gen Health Management SaaS

Creating a working environment where logistics drivers can maintain their health and longevity is paramount. By utilizing cutting-edge non-contact vital sensing technology, the MIMAMO WELLNESS initiative aims to reduce the burdens on drivers while effectively monitoring and addressing their health challenges.
Discover MIMAMO WELLNESS

3. Support for CLO: Building Supply Chain Agility

Identifying the critical roles of Chief Logistics Officers (CLOs), Ueno will discuss the importance of risk and stakeholder management. Given the complex nature of intercompany agreements, he will present how the Baton Consortium and the CORE Disaster Prevention Consortium can provide the ecosystem needed for building adaptive, resilient supply chain strategies.
Explore logistics regulations

Seminar Details

• - Event: Logistics Solution Fair 2026
• - Date: February 12, 2026
• - Time: 13:40 - 14:10
• - Location: Tokyo Big Sight, Hall West 4 B
• - Speaker: Yuha Ueno, Head of Logistics Division, Tokyo Marine Smart Mobility
• - Official Site: Logistics Solution Fair 2026 Seminar

About Tokyo Marine Smart Mobility

Founded to address societal challenges in transportation and logistics, Tokyo Marine Smart Mobility launched in November 2023. The firm is focused on developing new solutions for an evolving industry, exemplified by its initiatives like MIMAMO DRIVE for smart vehicle safety management and the Baton Consortium that works across companies to resolve logistics challenges.

• - Company Name: Tokyo Marine Smart Mobility Co., Ltd.
• - CEO: Hideki Harada
• - Location: Otemachi 2-6-4, Chiyoda, Tokyo
• - Established: November 2023
• - Website: Tokyo Marine Smart Mobility