National Wildlife Federation's $6.59 Million Fundraising Triumph Engages Communities and Children

A Remarkable Achievement in Wildlife Conservation

On August 12, 2025, a significant milestone was achieved in the realm of wildlife conservation when the 2025 Jr. Ranger Competition officially crowned its champion, raising an astonishing $6,590,165 for the National Wildlife Federation (NWF). This incredible effort highlights the power of community involvement and the spirit of advocacy for wildlife protection.

The Competition

The competition, hosted by well-known wildlife expert Jeff Corwin, spanned several weeks, drawing participation from countless individuals across the nation. The goal was not only to crown a champion but to rally support for a cause deeply important to many: protecting wildlife and preserving nature for future generations. This initiative was powered by Colossal, a leading professional fundraising organization, showcasing their expertise in engaging communities for vital causes.

Mary Hagen, the CEO of Colossal, expressed the essence of the competition by stating, "The Jr. Ranger Competition proves that when communities come together, amazing things happen—not just for the champions, but for the causes we believe in." This sentiment is echoed in the impressive amount raised, which will directly benefit the NWF in its ongoing mission.

Champion’s Victory

This year's Jr. Ranger Champion, Thomas, is not just a name but a beacon of inspiration. With a deep passion for nature, Thomas engages in activities like mapping trails, mushroom hunting, and beach cleanups. He exemplifies the spirit of conservation through his love for orcas and forest critters. As part of his reward, not only does he receive a $20,000 prize, but he will also be featured in an upcoming issue of Ranger Rick, a cherished children's magazine that has fostered wildlife appreciation among kids since 1967.

Celebrating the Runner-Up

In addition to the champion, this year also saw a commendable runner-up, Callan. An enthusiastic naturalist, Callan loves hiking and exploring the great outdoors with his grandfather, demonstrating his curiosity in everything from bugs to dinosaurs. The presence of such young and passionate advocates speaks volumes about the future of wildlife conservation. The Jr. Ranger program encourages wonder and discovery, ensuring that the next generation is ready to protect our planet.

Why This Matters

The funding garnered through this event is not simply a number; it translates into action. It enables the NWF to continue its critical work of protecting wildlife habitats, ensuring clean water resources, and fostering connections between people and nature. These initiatives are imperative for sustaining biodiversity and enriching the experiences of future explorers and conservationists.

Founded in 1936, the NWF is the largest conservation organization in the United States, uniting individuals across the nation with the common goal of preserving wildlife amidst a rapidly evolving world. Understanding the importance of environment and conservation education, they champion efforts to safeguard natural resources and wildlife habitats.

Looking Ahead

The conclusion of the Jr. Ranger Competition is not just an end but a beginning. The triumph of raising over $6.5 million is a testament to the dedication present in communities, driven by the love for wildlife. As we look forward, the momentum created can inspire further advocacy and involvement, ensuring that wildlife continues to thrive.

For more insights about the National Wildlife Federation and their ongoing efforts, visit nwf.org. To learn more about Colossal and its innovative fundraising approach, check out colossal.org. Together, these organizations symbolize hope for future generations in the field of wildlife conservation.