#Japan #Tokyo #MP Kitchen #Shibuya Gyoza #Soba Noodles

Discovering the Future of Digital Marketing

In an era where digital presence dictates the success of businesses, having a robust online strategy is paramount. MP Kitchen Holdings, the company behind renowned eateries such as Mita Seimenjo (a soba noodle specialty shop) and Shibuya Gyoza, is stepping up to the plate. On May 29, 2025, they will be participating in the Web Manager Forum 2025 Spring, held in Shibuya, Tokyo. This pivotal event aims to provide essential insights into the latest web strategies and digital marketing trends.

Event Overview

Hosted by Impress Corporation, the forum will run from May 29 to 30, featuring a hybrid format that includes both online sessions and live attendance at the Shibuya Solasta Conference. Notably, the seminar session titled "Can you prove that strategy works?" presented by Ryohei Hori, the manager of MP Kitchen's Corporate Planning and PR/IR department, will delve into effective measurement techniques. The session is scheduled for 4:40 PM to 5:25 PM on the 29th.

Participants will gain valuable insights as Hori shares real-life cases on measuring the effectiveness of marketing initiatives using tools like Google Analytics 4 and Google Business Profile. This is especially relevant for those in corporate web management, e-commerce operations, or online PR.

What to Expect

The seminar aims to equip attendees with vital skills in understanding and measuring the impact of marketing efforts, addressing the common concern, "Does this really work?" Hori's presentation will provide strategic insights and analytical techniques crucial for convincing internal stakeholders about the effectiveness of various campaigns. The emphasis will also be placed on correlating different KPIs to demonstrate the business contributions of PR and marketing strategies.

MP Kitchen's Commitment to Marketing Excellence

With a mission to deliver "satisfaction and happiness to everyone," the MP Kitchen Group recognizes the ever-evolving food business landscape, especially after the challenges posed by the pandemic. They believe the industry is shifting towards a more collaborative approach, focusing on sharing rather than merely competing for customers. To this end, they are also launching a consulting service aimed at sharing the knowledge gained from their own brand operations. This initiative will assist businesses by providing professional support in food-related PR and marketing challenges.

Joining the Forum

The Web Manager Forum 2025 Spring invites corporate web representatives, marketing professionals, and e-commerce operators to join the discussion. The event is free for those who register in advance, providing a platform for professionals to enhance their knowledge and skills in digital marketing.

For registration and more details, visit: Web Manager Forum Registration

About MP Kitchen Holdings

Founded in July 1994, MP Kitchen Holdings operates various restaurants under its banner, including the esteemed soba and gyoza outlets. With headquarters in Shibuya, Tokyo, the company employs about 1,500 staff, showcasing its significant presence in the food industry. Chairman Takehiko Murakami leads the company in its mission to innovate within the sector and assist others in achieving their marketing goals.

Connect with MP Kitchen for more information on their offerings and services.

Contact:
Ryohei Hori, Manager
Corporate Planning & PR/IR New Business
Email: [email protected]

For further inquiries, their official website is available at MP Kitchen Official Website.