#United States #Detroit #automotive marketing #Proficy Digital #Justin Friend

Proficy Digital Appoints Justin Friend as Vice President of Sales

Proficy Digital, a leading omnichannel digital advertising agency, has officially announced the appointment of Justin Friend as its new Vice President of Sales. With an impressive background in automotive marketing, Friend is poised to lead the company in redefining how dealerships connect with today's digitally-savvy consumers.

A Leader in Automotive Marketing

Justin Friend joins Proficy Digital with a wealth of experience, having most recently served as Senior Vice President at Dealers United. There, he successfully developed and implemented innovative digital marketing strategies that encompassed Search Engine Optimization (SEO), Search Engine Marketing (SEM), and social media outreach. His commitment to enhancing the digital presence of automotive dealerships led to significant national recognition and a robust increase in performance metrics across the board.

Driving Change in Sales Strategies

Under Friend's leadership, he aims to translate complex digital advertising strategies into tangible results on dealership floors. Known for his data-driven approach, he has consistently helped automotive retailers adapt to shifting consumer expectations, proving himself to be a trusted partner in achieving significant business growth.

David Raminick, CEO of Proficy Digital, expressed his enthusiasm about Friend's appointment, stating, "Justin's leadership is a game-changer for us. He brings a rare combination of strategic vision, hands-on experience, and a deep understanding of how to convert digital insights into real-world sales performance. As we continue to scale and expand our footprint, Justin will play a pivotal role in driving value for our clients and growth for our business."

A Vision for the Future

Friend's recruitment comes at a critical time for Proficy Digital, which is experiencing rapid growth as it integrates omnichannel marketing strategies with its proprietary AI and Machine Learning-powered solutions. He noted, "I'm very excited about Proficy Digital's forward-thinking, predictive approach and commitment to delivering results. This team is not just keeping pace with change; it's setting the standard. I look forward to enhancing our impact and creating greater value for our partners and clients nationwide."

With Friend steering the sales organization, Proficy Digital is doubling its commitment to assisting automotive dealerships in mastering intelligent, efficient advertising strategies. The focus will be on reducing waste, minimizing risk, and providing measurable outcomes in a rapidly evolving digital landscape.

Conclusion

Proficy Digital stands as the industry leader in omnichannel digital advertising, driven by its state-of-the-art AI and Machine Learning platform designed to enhance predictive analysis for dealership sales and profitability. With Justin Friend at the helm of sales strategies, the company is set to elevate its service offerings, providing partners with innovative solutions to navigate the complexities of modern automotive marketing.

To learn more about Proficy Digital's initiatives and new leadership, visit their website at www.proficydigital.com or contact Matt Bejin at [email protected] or 313-284-3050.