Introducing Licca-chan's New Talking Auto-Lock Grand Maison Dollhouse

Licca-chan's New Talking Auto-Lock Grand Maison Dollhouse

Takara Tomy, a prominent toy manufacturer in Tokyo, has unveiled an exciting addition to its Licca-chan doll line: the Talking Auto-Lock Two-Story Grand Maison. This innovative dollhouse will be available starting October 18, 2025. Priced at JPY 9,900 (including tax), it promises a blend of fun and education, emphasizing eco-friendliness and inclusive play. Reservations for this remarkable dollhouse will begin on August 28, 2025, via various toy retailers, department stores, and Takara Tomy's official shopping site.

Features of the Grand Maison Dollhouse

The Talking Auto-Lock Grand Maison is a spacious dollhouse with dimensions of 58 cm in height and 72 cm in width, designed for dynamic play. Equipped with an elevator and a talking entrance that includes an auto-lock feature, the entrance greets players with sound effects, featuring a doorbell, intercom buttons, and various audio cues for guests, food delivery, and cooking.

Reflecting contemporary living standards, the dollhouse includes upgraded appliances such as an auto-lock entrance, intercom monitor, delivery box, and a built-in dishwasher in the kitchen. Through these modern updates, it encourages children to think about how homes integrate functionality and technology in daily life.

Promoting Sustainability and Inclusivity

This dollhouse proudly holds the Eco Toy certification, demonstrating a commitment to the environment. It incorporates eco-friendly packaging and materials, including certified forest paper—sourced from responsibly managed forests. The sound prompts in the dollhouse are designed not only for entertainment but also to instill eco-awareness in children. For instance, the sound prompts include messages like, “Please sort your garbage!”, and “Leave deliveries in the box!” to foster an environmentally conscious mindset during play.

Further enhancing this toy's inclusivity, feedback from visually impaired children was integrated into the design process, ensuring that the dollhouse can be enjoyed by all. Unique tactile features were added: recessed areas on dining tables to prevent small items from falling, textured surfaces to explore through touch, and playful sound notifications for door and elevator operations to create an engaging multi-sensory experience.

Collaboration with Yamato Transport

In an exciting partnership with Yamato Transport, the initial limited edition of the dollhouse will come with exclusive Yamato-themed accessories, including a miniature EV Walk-Through BOX, an absence notice, and a black cat toy. This collaboration reflects both companies' dedication to improving delivery convenience and accessibility for everyone.

Summary of Key Features

- Eco-friendly Awareness: Sounds and packaging encourage environmental responsibility, using sustainably sourced materials.
- Inclusive Design: Special attention was given to visually impaired children, making the product accessible and enjoyable for all.
- Modern Living Updates: Features such as an auto-lock, delivery box, and built-in dishwasher mirror contemporary home conveniences.

Product Overview

- Product Name: Licca-chan Talking Auto-Lock Two-Story Grand Maison
- Release Date: October 18, 2025
- Reservation Start Date: August 28, 2025
- Suggested Retail Price: ¥9,900 (including tax)
- Recommended Age: 3 years and above
- Product Dimensions: H 580 mm x W 720 mm x D 605 mm
- Battery Requirements: Requires two AA alkaline batteries (not included)

About Licca-chan

Established in 1967, Licca-chan has continuously adapted to reflect contemporary trends, providing children with opportunities to engage in imaginative play through dress-up and role-playing. The brand has become beloved by many, appealing not only to children but also to adults who grew up with Licca-chan. The brand aims to expand its reach, creating a community around the character and utilizing social media platforms to connect with fans.

For further information, visit the official websites and social media accounts: