#Japan #Tokyo #L'OPERAIO #MOTORHOME

Launching Premium Used Motorhomes by L'OPERAIO

On March 2, 2026, L'OPERAIO Co., Ltd., led by President Yasumitsu Miyazato, has announced the official commencement of its new venture, "MOTORHOME by L'OPERAIO," targeting affluent clients in the Tokyo metropolitan area. This offers a revamped motorhome experience that includes high-quality retail sales, maintenance, and comprehensive management tailored to the increasing demand for quality used motorhomes.

Context of the Launch: Rising Market for Used RVs

The cumulative number of camping vehicles in Japan has reached an all-time high of 165,000 units, with total sales amounting to 112.65 billion yen, indicating a stable market growth. The demand for used motorhomes has surged due to a decline in new vehicle production. The pandemic’s impact has also shifted lifestyle choices towards holiday travel, appealing to couples seeking a second life chapter and a preference for flexible living arrangements.

In addition to the growing interest among active senior citizens in the metropolitan area, the main challenge lying ahead is the necessity for storage spaces due to the increasing size of vehicles. Thus, the need for comprehensive services that encompass not only sales but also operational support is on the rise.

With these market dynamics in mind, L'OPERAIO has leveraged its established customer base to launch a service that promises a "safe, secure, comfortable, and high-quality" motorhome experience.

Highlights of MOTORHOME by L'OPERAIO

L'OPERAIO offers a carefully curated selection of renowned European motorhomes, paving the way for an enriched lifestyle on the road.

A Quality Lineup of Premium Used Motorhomes

• - Expert Curation: Vehicles are sourced by dedicated buyers through a rigorous selection process.
• - Thorough Inspection: Every vehicle undergoes meticulous checks on maintenance history, condition, and compatibility.
• - Core Models: The range focuses primarily on leading models priced between 8 million and 20 million yen, including Fiat Ducato.
• - Enhanced Purchase Options: A robust buy-back program assures stable inventory quality.

Unique Features of MOTORHOME by L'OPERAIO

This integrated model merges vehicle sales, storage, and various services, catering uniquely to urban clientele.

Motor Pool Storage Service

• - Utilizing Existing Facilities: The motorhome storage is implemented at a specialized management hub in Toda, Saitama.
• - Official Certificate Compliance: The facility is certified by the Saitama Prefectural Police for storage, ensuring safety and compliance.
• - Flexible Storage Options: Options for both indoor and outdoor storage via monthly contracts.
• - Standard Maintenance: Includes exterior washing and battery care services.

Porter Service

• - Convenient Delivery: The vehicle is delivered and picked up from the user’s residence within specified hours.
• - Stress Reduction: Customers can enjoy their travel without the hassle of moving the vehicle themselves.

Concierge Option (Subscription Model)

• - Comprehensive Plans: Two types of plans are available, offering full-service subscriptions or individual services for cleaning, waste disposal, and ongoing electrical support.
• - Luxury Experience: Users can revel in the luxury of having a fully serviced motorhome, comparable to checking into a hotel.

Limited-Time Launch Campaign

From March 2 to July 31, customers who purchase a motorhome will receive a complimentary USB Wi-Fi device called『ecoco』. This device features a Vsim model, requiring no complicated contract processes or returns, making it perfect for internet access during travels. The entire package is valued at approximately 24,000 yen with 100 GB of data.

Leadership Insights

Tsubasa Kawakubo, director of L'OPERAIO, expressed, "We have built strong relationships with many clients through luxury vehicle sales and believe that, in today's world, motorhomes will gain even greater value as 'mobile second homes.' We aim to provide a new choice that allows customers to enjoy enriched travel experiences safely and comfortably."

For additional information and inquiries, please contact L'OPERAIO Motorhome Division at [email protected] or visit the official site at MOTORHOME by L'OPERAIO.