#Japan #Tokyo #esports #JCG #Matagi Snipers

JCG's New Venture into Senior eSports

Japan is gearing up for a significant demographic shift as it prepares to become a super-aged society by 2024, with about 29.3% of its population projected to be aged 65 and older. This demographic change poses various societal challenges, including rising healthcare costs and an increase in dementia patients. However, there’s a silver lining; studies have shown that games can play a crucial role in preventing frailty and mitigating dementia risks, which prompted JCG to delve into this novel approach of utilizing gaming in senior care.

Overview of JCG's Initiative

JCG, a prominent eSports provider based in Koto-ku, Tokyo, has recently launched a consultancy focused on gaming for seniors. As part of this initiative, they are supporting a senior eSports team known as the "Matagi Snipers," based in Akita Prefecture. The goal of this project is to foster a new community among the elderly and to promote health and well-being through gaming.

JCG's CEO, Junichi Matsumoto, stated, “We recognize the potential of gaming in enhancing the lives of elderly individuals and wish to create a supportive environment where they can thrive.” This unique approach not only aims at improving physical and mental health but also at shattering stereotypes associated with aging and gaming.

Introduction to the Matagi Snipers

The Matagi Snipers is Japan's first professional gaming team exclusively for players aged 60 and above, operated by S2 Corporation. The team was established to challenge preconceived notions about gaming and to pave the way for new opportunities for senior players. The ultimate aim is to foster intergenerational communication through games and to become role models for all generations.

By engaging in eSports, the Matagi Snipers are not only having fun but are also contributing to their physical and mental well-being. This initiative serves as a platform for seniors to engage, collaborate and form friendships that span different ages, showcasing that gaming can indeed cross generational barriers.

Future Endeavors of JCG

Looking ahead, JCG is committed to organizing additional gaming events targeted at seniors and providing ongoing community support. The company envisions offering health-promoting programs through eSports and aims to collaborate with other senior eSports teams from different regions. This progressive move represents an essential step toward reimagining how elderly citizens can engage with technology and social activities.

About JCG

JCG stands as one of Japan's largest eSports providers, specializing in online tournament platforms. They host over 1,000 eSports competitions annually, catering to approximately 292,000 participants. Beyond just organizing competitions, JCG’s mission is to foster community engagement and create safe, enjoyable environments for gamers of all ages. Their commitment to providing a trustworthy and exciting experience highlights their dedication to transforming the gaming landscape.

For more insights, visit the official JCG website: JCG Official Website

In conclusion, JCG's initiative represents a significant leap toward integrating technology into the lives of seniors, offering them not just entertainment, but also community and health benefits. The Matagi Snipers exemplify how gaming can empower the elderly and redefine societal perceptions towards aging and play. As they continue to support this initiative, the hope is that many more seniors will join the gaming community, benefiting both physically and socially from this innovative approach.