#China #Jilin City #Snow Economy #Ice Tourism

The Opening of the Second World Ice and Snow Economy Conference

On December 19, 2024, the second edition of the World Ice and Snow Economy Conference was inaugurated at the picturesque BEIDAU SKI RESORT in Jilin City, China. The gathering attracted global participants keen on exploring the economic potential of ice and snow in cold regions.

The event kicked off with a warm welcome from Hu Yuting, representing the Jilin Provincial Party Committee and the local government. He addressed the attendees, expressing gratitude to all participating friends who are invested in the development and revitalization of Jilin province. Hu underscored that the ice and snow economy is a crucial driver of economic growth in cold climates.

The theme of this year’s conference was "Prosper the Ice and Snow Economy, Join Hands for a Win-Win Future." This vibrant theme reflects the conference’s intent to establish a dynamic international exchange platform, drive new industrial cooperation avenues, and innovate fresh experiences that encourage participation in the ice and snow sectors. Hu made it clear that such initiatives are pivotal for boosting the vitality of the ice and snow economy.

In his address, Hu characterized Jilin's distinct advantages, including its exceptional powder snow, vast forested areas, limestone features, and natural hot springs. He emphasized the region's unique branding linked with the vast Changbai mountain range, positioning Jilin as a prime destination for both domestic and international visitors seeking winter sports and tourism.

Tourism is at the heart of Jilin's ice economy strategy, with the local government eager to create high-quality service experiences. Hu invited tourists from around the globe to experience the beauty and thrill of Jilin's winter offerings, assuring that every visitor would receive warm hospitality, promising happy visits, and happy returns.

The conference aims to create synergies in various domains such as enhancing winter tourism, advancing ice and snow equipment development, and promoting consumption related to ice and snow activities. Hu urged participants to deepen collaborations, leverage their respective strengths, and pursue mutually beneficial outcomes that can result in a win-win scenario for all involved.

Moreover, he encouraged participants to explore new opportunities in the ice and snow sector, as the conference lays down the groundwork for increased cooperation and understanding in this thriving industry. The gathering signifies an essential step towards the collective effort of stakeholders to push the ice and snow economy forward, not just for Jilin but for cold regions globally.

The event features various sessions, expert discussions, and workshops focusing on industry trends, technological advancements, and sustainable practices within the ice and snow economies. With passionate stakeholders from multiple sectors, the conference promises to foster innovative ideas and strategies that will help invigorate the ice and snow economy, ultimately contributing to Jilin’s long-term economic resilience and attractiveness as a winter sports hub.

As the conference unfolds, participants are optimistic about developing partnerships that can harness Jilin's unique ice and snow resources more effectively, thus paving the way for a prosperous future anchored in shared experiences and collaborative growth.