Kevin Koeppel Appointed as Director of Product at Atlas World Sports to Lead Fantasy Sports Expansion

Atlas World Sports Welcomes Kevin Koeppel

In a significant move to bolster its presence in the competitive world of fantasy sports, Atlas World Sports has appointed Kevin Koeppel as its new Director of Product. This strategic appointment comes as the company gears up for the launch of its innovative platform, AtlasDFS.com, which promises to reinvent how fans engage with fantasy sports.

Kevin Koeppel is not new to the world of fantasy sports. As a seasoned entrepreneur, he brings a wealth of experience and insights, having previously founded No House Advantage, a daily fantasy sports platform that allowed users to compete in real-money contests across the major professional sports leagues. His venture caught the attention of industry giants, leading to its acquisition in 2021 and its ultimate evolution into Betr, a micro-betting sportsbook introduced by internet personality Jake Paul in 2023.

Vision for the Future

Koeppel's vision for Atlas World Sports is clear: he aims to develop a next-generation fantasy sports experience that fuses the best elements of daily and seasonal gameplay with the immediacy of sports betting insights. In his own words, Koeppel stated, "Our goal is to build a next-generation fantasy sports experience that blends everything fans love." His commitment to user experience is a testament to Atlas World Sports’ focus on customer satisfaction and engagement.

The Road Ahead

The excitement around Koeppel's appointment extends beyond a mere title change. According to Robert Kraft, CEO and Co-Founder of Atlas World Sports, Koeppel's unique expertise in product development and understanding of user behavior positions him perfectly to lead the company's strategic growth. Kraft emphasized Koeppel's impressive history of launching and scaling fantasy sports products, recognizing him as the ideal candidate to spearhead Atlas World Sports' expansion efforts.

Atlas World Sports has a clear and ambitious goal: to become the go-to hub for sports fans who want to bet, watch, and play fantasy. This aligns with their broader mission of offering an unparalleled experience to users. With the recent acquisition of the popular Lockspread platform, Atlas has successfully unified various functionalities, including odds aggregation from over 20 sportsbooks, live statistics, predictive AI features, expert insights, and many unique game formats. This revolutionary approach aims to streamline the way users experience sports betting and fantasy play, all from a single, user-friendly app.

A New Era in Fantasy Sports

Koeppel's enthusiasm about joining Atlas World Sports is palpable. He expressed his eagerness to contribute at such a pivotal moment, stating, "I'm thrilled to join Atlas World Sports at such a pivotal time. Our goal is to build a next-generation fantasy sports experience that blends everything fans love about season-long and daily fantasy with the real-time power of sports betting insights." This proactive approach aims to make fantasy sports more engaging and relatable to fans across various platforms.

Additionally, Atlas World Sports is frequently referred to as the "Expedia for Sportsbooks", a title that highlights its mission to empower users by allowing them to compare odds, promotions, and betting options from multiple operators conveniently. The app’s integrations with leading sportsbook operators like DraftKings, FanDuel, Caesars, BetMGM, and Hard Rock exemplify its comprehensive approach and reliance on advanced AI to provide users with personalized recommendations. The app alerts users to value bets and potential deals, streamlining the betting experience altogether.

With already established partnerships with notable leagues such as the NBA, NFL, MLB, and UFC, Atlas World Sports has successfully garnered trust and interest from the sports community. Recently, the company secured additional investment from Starkel Capital Management as part of its ongoing Series A fundraising, a move that positions Atlas for continued growth in both the sports betting and fantasy sports verticals.

In closing, the appointment of Kevin Koeppel signals an exciting new chapter for Atlas World Sports as it aims to redefine the landscape of fantasy sports through innovation, user engagement, and strategic growth. Keep an eye on this emerging platform as it strives to meet the dynamic needs of sports fans everywhere.