#Japan #Tokyo #Nippon Paint #COLORMONY #Colorful Experience

Nippon Paint Introduces 'COLORMONY'

Nippon Paint Co., headquartered in Shinagawa, Tokyo, has announced the launch of its new brand, 'COLORMONY'. This initiative aims to create fresh color experiences using its original paint colors, appealing to a wider audience. The brand seeks to trigger interest in colors and generate new demand for paint. The first major event tied to this brand will be a special gathering called 'COLOR IS LIFE', set for August 26, 2026, targeting professionals involved in design and architecture.

The essence of 'COLORMONY' is encapsulated in its message, "COLOR IS LIFE. Transform your space with color." This brand strives to infuse everyday environments with color, resulting in positive changes in people's feelings and actions.

Since its inception, Nippon Paint has been dedicated to protecting social infrastructure and enhancing aesthetics through paint. Back in 1997, they launched a color-focused initiative known as 'Color Moni', which explored the potential of color. The new 'COLORMONY' brand carries forward this philosophy. It aligns closely with contemporary architectural and design scenes, aims to broaden the expressive possibilities of color, and redefines how the company's unique colors are presented.

The visual identity of 'COLORMONY' features a new symbol representing the harmony of colors, likened to a musical staff. Through this brand, Nippon Paint aspires to elevate the value of spaces using color, treating it as a crucial element that impacts people's sensibilities rather than just a mere decoration. The company plans to organize seminars and events that offer unique color suggestions, ultimately stimulating interest in colors and creating new demand for paints.

Nippon Paint intends to thoroughly support their retailers and contractors, equipping them with the necessary product features and installation methods as they suggest colors to clients. This comprehensive support aims to enhance the sales and construction environment.

Looking ahead, the brand aims to foster new forms of communication and experiences related to colors across various sectors—from professionals in architecture, design, and renovation to individuals living in both apartments and single-family homes.

Upcoming Event: COLOR IS LIFE

In conjunction with the launch of 'COLORMONY', a special event titled 'COLOR IS LIFE' will be held. This event will feature exhibits and case studies showcasing the potential of paint and color, alongside a talk session with renowned architects and designers.

Event Details:

• - Event Title: COLOR IS LIFE
• - Date and Time: August 26, 2026, from 15:00 to 18:30
• - Venue: WITH HARAJUKU HALL
• - Capacity: 100 participants (design professionals only)
• - Participation Fee: Free
• - Registration Deadline: August 25, 2026 (Subject to capacity; selection will be made by lottery if applicants exceed space)

Schedule:

• - 15:00 - 15:40: Opening Talk on COLORMONY
• - 15:50 - 17:00: Guest Talk Session on Design Techniques Related to Color
• - 17:30 - 18:30: Networking Party

Speakers:

• - Architect: Hideyuki Nakayama
• - Architect: Teppei Fujiwara
• - Graphic Designer: Mina Tabei

Moderator:

• - Editor and Writer: Yasuhiko Yamada

For more details on the event, please visit the official event website: COLORMONY Event Page.
To register, access the Peatix event page: Peatix Registration.