#Japan #Tokyo #Sustainable #Ascott #Ecostore

Ecostore's Eco-friendly Products Set to Transform Guest Experience at Ascott Hotels

Ecostore Japan has announced an exciting collaboration with The Ascott Limited to introduce its eco-friendly products across 20 properties in Japan, including notable locations like Ascott Marunouchi Tokyo and Oakwood Premier Tokyo. Starting in March 2025, these eco-conscious initiatives are set to enhance the experience of guests staying at Ascott’s various accommodations, which include traditional hotel rooms as well as serviced apartments designed to feel like a home away from home.

Overview of the Initiative

The partnership will see Ecostore’s natural daily care products, which originally hail from New Zealand, being utilized as dishwashing and laundry detergents across five brands owned by Ascott—Ascott, Oakwood, Citadines, lyf, and Somerset. The phased rollout will begin in March 2025 and is expected to be fully implemented by September 2025, providing all properties involved with carefully selected Ecostore products for guests to use during their stays.

Each apartment will be stocked with bottles of laundry and dishwashing liquid, allowing guests to enjoy the comforts of home while contributing to a more sustainable lifestyle. In addition to these products, larger refill containers will be available for guests to replenish their supplies as needed, promoting a minimal waste policy within the properties.

Background of Implementation

Ecostore's detergents are designed with a comprehensive ethos aimed at supporting sustainable living. This involves not just the use of natural ingredients but also thoughtful consideration in manufacturing processes, packaging materials, and overall product design—every detail is crafted with the health of people and the planet in mind.

Ascott, known for its commitment to sustainability, is actively transitioning from single-use amenities to refillable options. The company is also focusing on introducing eco-friendly materials such as bamboo and aluminum for their products while adjusting cleaning and linen change frequencies based on guest preferences. Additionally, Ascott has become the first hotel chain in Japan to obtain the Global Sustainable Tourism Council (GSTC) certification, a testament to its dedication to sustainable tourism practices.

Through this partnership between Ecostore and Ascott, both companies aim to foster a more sustainable society by allowing guests to actively participate in eco-friendly practices during their stay.

Details of the Products Being Introduced

• - Laundry Liquid: Available in Eucalyptus and Geranium & Orange variants (500ml), this detergent is designed to be gentle on clothes while ensuring effective stain removal, making daily laundry as stress-free as possible.
• - Dishwashing Liquid: Offered in Lemon and Grapefruit scents (500ml), this dish cleaner is both kind to the environment and tough on grease, making it easy to maintain clean dishes.

Both products are designed with skin-friendly, biodegradable ingredients and packaged using a blend of bio-based and recycled plastics.

Remarks from Ecostore

Ecostore expressed enthusiasm about this partnership, noting that the introduction of their products across Ascott’s numerous properties provides a unique opportunity for guests to engage with sustainable practices hands-on. They hope that using Ecostore's products during their stay inspires guests to consider more sustainable choices in their everyday lives.

Remarks from Ascott

Ascott highlighted their commitment to providing guests with not just a comfortable stay, but also opportunities to engage in environmentally responsible practices. The decision to incorporate Ecostore products, made from plant and mineral-based ingredients, showcases Ascott's aim to elevate guest awareness regarding sustainability. Ascott plans to continue enhancing their sustainability initiatives moving forward.

List of Properties Involved

• - Ascott: Ascott Marunouchi Tokyo
• - Somerset: Somerset Shinagawa Tokyo, Somerset Ginza East Tokyo
• - Citadines: Citadines Shinjuku Tokyo, Citadines Harbourfront Yokohama, Citadines Namba Osaka
• - lyf: lyf Shibuya Tokyo, lyf Ginza, lyf Tenjin Fukuoka
• - Oakwood: Oakwood Premier Tokyo Midtown, Oakwood Premier Tokyo, Oakwood Residence Aoyama, among others.

About Ecostore

Founded in New Zealand, Ecostore is dedicated to providing home and body care products with a strong commitment to sustainability. They offer eco-friendly items that are designed to be gentle on both the skin and the environment, helping consumers lead a healthier lifestyle while protecting the planet.

For more information, visit Ecostore's official website or check out their social media channels on Instagram and X.

About The Ascott Limited

The Ascott Limited is a leading global hospitality group, operating over 950 properties across more than 40 countries since opening its first serviced residence in Singapore in 1984. Ascott aims to cater to a wide range of accommodation needs, including serviced residences, hotels, and co-living spaces. With a strong focus on guest experience and sustainability, Ascott continues to expand its footprint in Japan through its well-known brands such as Ascott, Oakwood, Citadines, lyf, and Somerset.

For further details, visit Ascott's website.