Assured Data Protection Unveils Innovation Team for Enhanced Cloud Services

In a strategic move to bolster its market offerings, Assured Data Protection has established an Innovation Team aimed at expanding its widely recognized disaster recovery and backup services. Announced on May 8, 2025, this initiative highlights the company's commitment to enhancing its cloud data protection solutions through cutting-edge technologies.

Leadership and Goals of the Innovation Team

The newly formed team will be led by Tony Giannini, a veteran in the IT services industry, known for his expertise and visionary approach. Joining him are notable experts Chris Deacon and Nik Grove, who bring extensive cyber resiliency knowledge to the table, ensuring that the team is well-equipped to navigate the complex landscape of data protection.

The primary focus of the Innovation Team will be to explore and implement new technological solutions that elevate customer offerings beyond the current Rubrik-based systems. This focus on innovation is not only timely but essential for addressing evolving customer needs and market demands.

First Initiative: A Game-Changer in Disaster Recovery Services

One of the team’s first significant initiatives has already started to bear fruit. Assured Data Protection has partnered with Nutanix, a leader in hybrid-cloud computing, to introduce an innovative Disaster Recovery as-a-Service (DRaaS) solution. This pioneering offering requires no upfront investment in physical infrastructure or hardware, thus making it an accessible solution for businesses in over 70 countries.

The Nutanix DRaaS, operationalized by Assured, allows customers to optimize their workload recovery. By integrating traditional data protection methods with Nutanix's replication capabilities, organizations can tailor their recovery strategies based on application criticality. Customers can now prioritize important workloads while leveraging lower-cost solutions for less critical applications, effectively managing their resources more wisely.

Recognizing Success and Future Aspirations

The partnership has already yielded positive results, as evidenced by Assured being named Nutanix's Managed Service Provider (MSP) of the Year for 2024 in the UK. This accolade not only underscores the effective collaboration between the two companies but also positions Assured at the forefront of the disaster recovery market.

As Assured looks to deepen this partnership, the Innovation Team will play a pivotal role in expanding the synergies with Nutanix.

Stacy Hayes, Executive Vice President at Assured, commented on the significance of the Innovation Team, remarking, "This strategic initiative is crucial as we scale our operations globally. Adding new technologies will not only enhance our existing services but will also bring fresh value to our client base. We are excited to have Tony onboard to lead this initiative."

Tony Giannini echoed this sentiment, expressing anticipation about working with a talented team to develop adjacent technologies that complement Assured's service models. He noted, "The current landscape presents a unique opportunity to not only meet but exceed customer expectations in data protection. I am eager to foster innovative solutions that address specific pain points in the industry."

Strategic Direction for Global Expansion

Backed by a recent capital investment from Oakley Capital, Assured Data Protection aims to accelerate its global footprint. While its primary markets remain in the U.S. and the U.K., the company is strategically expanding into Europe, Latin America, and the Middle East, regions where demand for managed IT services and data protection solutions is surging.

Assured's approach allows organizations to delegate vital, yet non-core functions of data protection and cyber resiliency to experts, ensuring that their operational efficiency and safety are maintained.

About Assured Data Protection

Assured Data Protection has emerged as a global leader in data backup, disaster recovery, and business continuity solutions. With an impressive collective experience of over two centuries, the company has been recognized by leading industry publications as a top vendor in data disaster recovery and backup solutions. To learn more about Assured Data Protection and its innovative offerings, visit www.assured-dp.com.