Onishi Foods Unveils the Revolutionary Microwaveable Rice Balls
Onishi Foods Co., Ltd., based in Minato, Tokyo, is set to elevate the emergency food market with its latest innovation, the "Onishi Microwaveable Rice Balls". Scheduled for release on October 1, 2026, this new product builds upon the success of its predecessor, the "Portable Rice Balls", which have sold over 30 million units since their debut in 2015. This new option aims to meet the growing need for emergency supplies that fit seamlessly into daily life.
A Response to Changing Needs
In recent years, there's been a marked increase in disaster preparedness awareness, leading many to seek practical and usable emergency supplies for everyday use. However, traditional emergency food solutions often present challenges, such as remaining uneaten until their expiration date. The "Onishi Microwaveable Rice Balls" address this issue head-on by introducing a new cooking method that allows users to prepare these rice balls using a microwave, in addition to the classic boiling water method.
Simply add water, heat in the microwave, and let it steam for a few minutes—voilà! You have warm, delicious rice balls reminiscent of homemade meals, ready to be enjoyed anytime and anywhere.
Rethinking Emergency Food with Microwave Technology
The standout feature of the "Onishi Microwaveable Rice Balls" lies in their maintainability of the portability and long shelf life of freeze-dried rice while integrating microwave cooking convenience. Just one minute of heating in a 500W or 600W microwave and seven minutes of steaming, and your perfectly shaped rice balls are ready without any shaping hassle. This product is not just beneficial in emergencies; it's equally perfect for busy mornings, late-night snacks, travel, stashing for bad weather, or during home recovery periods. In situations where power is available during a disaster, these warm rice balls can significantly enhance the quality of meals for those in evacuation centers.
Transforming Preparedness from Chore to Choice
As a quintessential element of Japanese cuisine, rice balls are a beloved food across generations and nations. With the "Onishi Microwaveable Rice Balls", more than just an emergency food option, it brings forward a desire for delicious, convenient, and naturally storable goods. This product symbolizes a new approach to disaster preparedness—one that's appealing because of its taste, transportability, and utility in daily life. Their compact size makes them perfect for stockpiling in offices or apartments.
A Commitment to Safety and Quality
Onishi Foods maintains a robust production framework that adheres to global food safety management standards, certified by FSSC22000. Their Miyagi factory enforces rigorous quality controls to ensure the production of safe and reliable food products. Moreover, with a rooftop helipad at their second plant, the company has established a structure for swift distribution of aid supplies in the wake of large-scale disasters.
Product Details
- - Product Name: Onishi Microwaveable Rice Balls
- - Content: Salmon, Seaweed, or Kombu (42g; yields 109g) and Mixed Rice Balls (45g; yields 104g)
- - Ingredients: 100% domestically sourced rice
- - Suggested Retail Price: Open price
- - Product Size: 170mm x 120mm x 22.5mm
- - Case Size: 320mm x 187mm x 143mm (30 units)
- - Total Weight: Salmon/Seaweed/Kombu: 1.6kg; Mixed Rice: 1.7kg
- - Shelf Life: 5 years and 6 months from the production date
- - Release Date: October 1, 2026
- - Availability: Nationwide through Kameda Seika's official online store and various ecommerce sites.
For inquiries, please contact:
Onishi Foods Co., Ltd.
Location: 3-9-1 Shibaura, Minato, Tokyo 108-0073, Japan
Phone: 03-3452-4020
URL:
Onishi Foods