Sō Coffee Float Launch
2026-03-04 01:50:20

Introducing the New Sō Coffee Float: A Nostalgic Flavor with Modern Freshness

The New Sō Coffee Float: A Refreshing Nostalgic Delight



Lotte Co., Ltd. is excited to announce the launch of its latest creation, the Sō Coffee Float, set to hit shelves nationwide on March 9, 2026. This innovative treat, part of the beloved Sō ice cream line, combines a smooth coffee flavor with a creamy vanilla twist, promising a taste experience reminiscent of traditional coffee floats that have charmed dessert lovers for decades.

A Taste of Nostalgia


The popularity of coffee floats surged during the retro boom that began around 2020, with classic coffee shops gaining renewed attention. Major coffee chains soon followed suit, adding these nostalgic floats to their menus, and the demand shows no signs of waning. Although Sō introduced a coffee float back in 2013, this new release marks the first refresh in 13 years. The Sō Coffee Float perfectly captures the essence of a café au lait, delivering a gently creamy coffee taste topped off with a scoop of rich vanilla ice cream.

Unique Texture and Flavor Profile


One of the standout features of the Sō Coffee Float is its “loose swirl” design, allowing for an enjoyable blend of coffee and vanilla flavors as you savor each bite. The delightful texture and taste are further enhanced by the inclusion of finely crushed ice, which provides a satisfying mouthfeel and a refreshing aftertaste. As spring approaches, this sweet treat with its perfect balance of softness and crispness is ideal for leisurely enjoyment.

Product Details


  • - Product Name: Sō Coffee Float
  • - Release Date: March 9, 2026
  • - Available Regions: Nationwide
  • - Type: Lactose Ice Cream
  • - Volume: 185ml
  • - Suggested Retail Price: 194 yen (tax included)

The Sō Coffee Float uniquely captures the seasonal feel with its subtly sweet flavor, accompanied by a pleasantly refreshing texture powered by finely crushed ice. This blend is crafted to create a comfortable yet indulgent experience, ideal for those moments of relaxation during the spring season.

A Refresh for Classic Flavors


In addition to the Sō Coffee Float, Lotte is refreshing two classic flavors: Sō Vanilla and Sō Condensed Milk Strawberry. Starting in late March 2026, these refreshed flavors will celebrate the essence of 'fresh' in the bustling pace of modern life, embodying a new concept of refreshment. Both variants will feature the same finely crushed ice that offers a delightful crunch, making them perfect companions for the warmer months ahead.

  • - Product Names: Sō Vanilla and Sō Condensed Milk Strawberry
  • - Release Date: Late March 2026
  • - Available Regions: Nationwide
  • - Type: Lactose Ice Cream
  • - Volume: Sō Vanilla (190ml), Sō Condensed Milk Strawberry (185ml)
  • - Suggested Retail Price: 194 yen (tax included)

In an age where the concept of 'freshness' is evolving, Lotte aims to redefine what 'refreshing' means. The new Sō Vanilla intensifies the rich vanilla flavor for a more satisfying first bite, while the Sō Condensed Milk Strawberry uses 5% strawberry juice and pulp to achieve a perfect balance of sweetness and slight tartness.

Elevate Your Mood with Sō


As we transition into spring, a season often filled with mixed emotions, Lotte's innovative products seek to brighten your days. The tagline for the refreshed line is “Instantly Brightened”, symbolizing an experience that can uplift one's spirits, making every moment a bit more delightful.

Enjoy the revitalized offerings from the Sō brand and let the innovative textures and flavors rekindle joy, helping you breeze through the fluctuating feelings of the season. Every scoop of Sō is designed to wash away the weight of daily life and leave you refreshed and ready to take on what lies ahead.

Dive into the delicious world of Sō ice creams and experience the nostalgic, uplifting journey they offer — now and in the future.


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Topics Consumer Products & Retail)

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