#Hotto Motto #Steak Sauce #Beef Cut Steak

Hotto Motto's New Beef Cut Steak Series: A Manager's Pick

As of the end of February 2026, Hotto Motto, operated by Plenus Co., is boasting an impressive 2,426 stores nationwide, offering delectable takeout options across Japan. Known for innovating their menu, the brand has released the all-new Beef Cut Steak Series, which hit the shelves on March 18, 2026. With a surge of excitement surrounding this release, Hotto Motto conducted a survey among 30 store managers nationwide to share their top recommendations for this product.

Survey Overview

The survey aimed to find out what makes the New Beef Cut Steak Series stand out and what features store managers deem most appealing to customers. The survey ran from March 18 to March 22, allowing managers to select two standout attributes from a predetermined list.

Product Details

The New Beef Cut Steak Series delivers tender steak cuts that highlight the rich savoriness of perfectly cooked beef. Each steak is delicately seasoned with a proprietary blend of original spices before being grilled to perfection, which brings out the unique flavors of the meat. To accompany the steak, a special steak sauce is provided, boasting a rich taste profile made from soy sauce, grated onions, and a hint of ginger. This harmonious combination ensures a delightful experience where the juicy steak seamlessly complements the rice.

In addition to the regular Beef Cut Steak, customers can enjoy a variety of other offerings, including the hearty W Beef Cut Steak (double meat), and an assortment-laden Special Western Variety Bento featuring shrimp tempura, fried chicken, and minced meat cutlets. Also available is the neatly packaged Beef Cut Steak Bento, which keeps meat and rice separate for an ideal meal experience. With these options, steak enthusiasts will enjoy indulging in the sumptuous flavors of the Beef Cut Steak in whatever style they prefer.

Price Range for the New Beef Cut Steak Series:

• - New Beef Cut Steak Bowl: ¥890
• - New W Beef Cut Steak Bowl (double meat): ¥1,550
• - New Special Western Variety Bento: ¥1,370
• - New Beef Cut Steak Bento: ¥990

Prices may vary by region and store. All prices include tax.

Survey Results

The results were clear, with the top recommendation being the irresistible taste of the special steak sauce. The second feature highlighted was the flavor that pairs well with rice, followed closely by the tenderness and ease of consumption of the steak cuts. The New Beef Cut Steak Series brings indulgent, hearty meat dishes to fans of Hotto Motto, ensuring that robust flavor meets convenience.

Comments from Managers

Store managers weighed in with their thoughts, stating:

• - “The steak sauce is simply delicious and enhances the rice.”
• - “We have many returning customers for this!