Mode Gakuen, a prominent institution dedicated to fashion, design, and business education with campuses in Tokyo, Osaka, Nagoya, Paris, and New York, recently announced the release of its new TV commercial titled "Suki ni, Tsukisusume." This campaign aims to inspire and motivate young individuals to pursue their passions without hesitation. The ad will sequentially air nationwide starting in April 2026, with an exclusive online preview available from March 24.
The original song for the commercial, titled "Higher," was composed by the new wave techno-pop band LAUSBUB. Combining cool beats with catchy lyrics, the track serves as a strong encouragement for those who may feel uncertain about their chosen path but are determined to push forward. The vibrant sound of LAUSBUB complements the ad's message effectively, resonating with viewers and inviting them to embrace their dreams.
Mode Gakuen prides itself on being the world’s first fashion school, integrating education in various creative fields, including graphic design, interior design, and beauty, into its curriculum. With an established reputation for nurturing competent professionals ready to enter the workforce, Mode Gakuen leverages its affiliation with prestigious institutions, such as ESMOD in Paris and LIM College in New York. By offering practical education directly connected to the industry, the school empowers students to carve out unique paths that align with their passions.
The essence of the new commercial is summarized in the message "Suki ni, Tsukisusume"—encouraging viewers to boldly navigate their own uncharted paths. The ad illustrates the notion that an unknown road will reveal itself to those who are determined to travel it. The school fosters an environment where students can develop skills from the ground up, engage with diverse areas of study, and connect with top creators from around the world. Educational experiences at Mode Gakuen encapsulate a vision where students can confidently work towards their dreams, crafting their individual journey.
The Message Behind the Commercial
The 2026 TV commercial invites viewers to make decisive choices about their futures. The thematic assertion is:
"There are paths yet to be named. They aren’t listed on any map, and no one else has walked them. Yet, that should not deter you from moving forward. The moment you decide to go, that path becomes yours."
Mode Gakuen provides a conducive environment for generating new paths. The combination of interdisciplinary learning and connections with industry professionals, local and international case studies, helps students forge their future roads. Every moment spent pursuing what you love at Mode Gakuen turns into a step toward that profession.
LAUSBUB's music enhances the commercial's dynamic imagery with its sophisticated sound while maintaining an emotive resonance. Their distinct rhythms echo through the urban landscape, symbolizing the journey of anyone daring to follow their passion.
In this context, the moment you feel drawn to something is the starting line for your journey. Mode Gakuen patiently awaits to help you actualize your aspirations and forge a genuine path into the future.
About LAUSBUB
Formed in March 2020 by two high school classmates Rico and Mei, LAUSBUB is a new wave techno-pop band from Sapporo, Hokkaido. They gained widespread attention following a viral Twitter post in January 2021, subsequently reaching No.1 on the global weekly charts of the German music platform SoundCloud. Their initial release, the single "Telefon," debuted in June 2021 and attracted immense interest, leading to their first physical EP in November 2022. With performances at major festivals, including RISING SUN ROCK FESTIVAL in EZO, LAUSBUB has garnered substantial acclaim for their music.
Commercial Details
- - Title: Mode Gakuen New TV Commercial "Suki ni, Tsukisusume"
- - Start Date: April 2026
- - Airing Region: Nationwide
For further details, visit Mode Gakuen's official sites for each campus:
Mode Gakuen advances forward, blending education with passion, creating opportunities for youthful ambition.