GIFTEE for Business Selected for Local Government Support Fund Project in Japan

GIFTEE for Business: Supporting Local Communities

In 2025, GIFTEE Inc., based in Shinagawa, Tokyo, has been officially selected to participate in a project under the Special Support Fund created by the Japanese government. This fund aims to tackle rising living costs and provide various assistance measures to residents affected by this economic strain.

The initiative involves collaboration with seven municipalities: Akita Prefecture, Yamagata Prefecture, Funabashi City in Chiba, Higashiyamato City in Tokyo, Tatsuno Town in Nagano, Nishinomiya City, and Takasago City in Hyogo Prefecture. Through the use of digital gifts, the program titled GIFTEE for Business offers a tailored response to the specific needs of local communities.

Understanding the Special Support Fund

The Special Support Fund was established by the Cabinet Office to allow local governments to introduce necessary measures that cater to the unique challenges faced in their regions due to surging prices in energy and food. The funding particularly targets low-income households and families raising children, providing financial relief and support for purchasing energy-efficient appliances.

The GDPR and Its Digital Gift Solutions

GIFTEE for Business is designed to deliver digital gift solutions that can cater to diverse needs, ensuring convenience for recipients nationwide. The company provides comprehensive support, including the highly versatile giftee Box® and eraberu Pay®, which are specifically adapted to each municipality’s operational needs. These solutions facilitate the distribution of gifts and allow for effective measurement of the program’s impact.

Since launching, GIFTEE for Business has become integral to numerous local government support initiatives, particularly those aimed at expectant parents and families. By using giftee Box®, municipalities can provide essential digital gift points that can be exchanged for vouchers at grocery stores, convenience shops, and various retailers. This flexibility increases the overall satisfaction of recipients, who can select from a wide array of gifts tailored to their household needs.

A Tailored Approach to Individual Needs

Recipients can choose from diverse options within their digital gift box, including instant cash withdrawals via Seven Bank ATMs, which adds an extra layer of flexibility. Notably, some municipalities have amplified their support measures by employing eraberu Pay® to offer residents more choices in mobile payment services, creating a gift that feels akin to cash.

Beyond the gifting itself, GIFTEE actively assists local governments in establishing efficient operational frameworks. Their solutions include online surveys for feedback collection and automated gift delivery via email, thus easing the workload of municipal staff involved in managing aid programs.

Future Directions and Continuous Development

Looking ahead, GIFTEE for Business aims to expand its range of solutions that aggressively meet the evolving support demands of various communities. The company is committed to enhancing the effectiveness of marketing campaigns and developing specialized tools to fulfill gift needs across both public and private sectors.

Since its inception in 2016, GIFTEE for Business has successfully served over 66,000 cases, establishing itself as a key player in this space. The ability of recipients to select their gifts fosters high satisfaction rates, making it an ideal solution for communities with varying demographics.

The GIFTEE Ecosystem

GIFTEE operates multiple services under its corporate vision of fostering connections between people, businesses, and communities through e-gifts. Alongside GIFTEE for Business, the company offers the giftee® casual gift service, the eGift System for issuing digital tickets, and an e-platform dedicated to solving regional challenges.

With a solid foundation and commitment to innovation, GIFTEE is set to lead in the evolving landscape of community support and engagement, proving that in a time of growing economic uncertainty, thoughtful giving can make a significant impact.

For more information about what GIFTEE offers and how they can assist local governments, visit their official site.