#Japan #Tokyo #SBI Shinsei Bank #ACCEL JAPAN #Tohko Koike

SBI Shinsei Bank's New Web Commercial Featuring Tohko Koike

SBI Shinsei Bank has officially unveiled a new web commercial starring the popular ambassador Tohko Koike, starting from March 2nd. The 'ACCEL JAPAN' initiative, a subsidiary of Blanjista Corporation, plays a pivotal role in this campaign by providing high-quality promotional materials like photos and videos featuring Koike. This effective tool aims to extend the reach of SBI Shinsei Bank's various products to more customers.

About the Collaboration

SBI Shinsei Bank is leveraging the star power of Tohko Koike to attract more customers to its offerings. With a strategic focus on increasing visibility, the 'ACCEL JAPAN' program allows businesses to utilize celebrity endorsements without the burdensome costs typically associated with such marketing.

The commercial features Koike's charming smile paired with an upbeat, catchy tune, introducing viewers to the SBI Shinsei Bank and their current special savings campaigns. The enhanced marketing strategy also aims to introduce the exciting 'Get Ahead! 1 Trillion Yen! SBI Hyper Savings Account with Interest Rates Up to 10 Times' campaign, which has already seen a staggering deposit balance of over 1 trillion yen achieved within just three months of launch.

A New Campaign to Boost Interest

The latest web advertisement was crafted specifically to draw attention to SBI Hyper Savings and enlighten audiences about the ongoing promotions. The company intends to distribute this content through various channels including high-traffic areas like JR lines and subway stations in regions like Hokkaido, Tokyo, Kansai, Nagoya, and Fukuoka, further solidifying their presence in the market.

Future Plans

Looking ahead, SBI Shinsei Bank aims to collaborate with financial institutions nationwide as part of its vision to establish a fourth megabank. With 'ACCEL JAPAN' and its diverse resources at its disposal, the bank is committed to supporting local revitalization efforts and enhancing the services offered to its clients.

Furthermore, the initiative plans to extend its usage to over 700 companies within the SBI Group, maximizing the potential of PR and branding effects. By fostering partnerships with various local banks, 'ACCEL JAPAN' aspires to elevate the visibility and effectiveness of its offerings.

Tohko Koike's involvement not only adds a face to the promotional efforts but also resonates with a wide audience, bringing a fresh perspective to banking services in Japan.

The Benefits of working with ACCEL JAPAN

Traditionally, celebrity endorsements come with hefty price tags, often amounting to millions of yen. However, 'ACCEL JAPAN' alleviates this burden by covering all costs related to talent contracts and productions. This allows participating companies to utilize a celebrity ambassador for branding and promotional activities without worrying about initial expenses—just a manageable monthly fee.

In total, there are 22 participating ambassadors, including renowned figures like Hiromi, Tomomi Itano, and Kazushige Nagashima, contributing to their vision of supporting businesses in Japan through effective marketing strategies.

For more details, check out the new web commercial:
SBI Hyper Savings New Web CM and explore the campaign on the SBI Shinsei Bank Campaign Page.

For additional information about the 'ACCEL JAPAN' program, visit ACCEL JAPAN's Website.