#United States #Sacramento #Health Care #Greenberg Traurig #Deborah Rotenberg

Greenberg Traurig Strengthens Healthcare Practice in California

In a significant move aimed at bolstering its Health Care and FDA Practice, global law firm Greenberg Traurig, LLP has announced the addition of Deborah J. Rotenberg as a shareholder in its Sacramento office. Joining Rotenberg are Practice Group Attorneys Lauren E. Barker and Ann-Margaret "Maggie" Boyadjian, both of whom come from Murphy Austin Adams Schoenfeld LLP. This strategic expansion is indicative of Greenberg Traurig's commitment to enhancing its health care legal advice in the highly regulated California market.

With over two decades of experience navigating California's complex health care regulations, Deborah J. Rotenberg has a rich history of advising a wide array of providers, from Federally Qualified Health Centers to hospitals, pharmacies, laboratories, and individual practitioners. Her expertise encompasses critical areas such as compliance, licensure, and reimbursement matters, as well as advising clients on health care mergers and acquisitions. Rotenberg's comprehensive understanding of the regulatory landscape uniquely positions her to assist clients in overcoming the transactional challenges posed by California's stringent health care sector.

Rotenberg and her team are particularly noted for their extensive knowledge in reproductive health care and women's health legal issues. Greenberg Traurig's CEO, Brian L. Duffy, expressed enthusiasm about the addition, stating, "Deborah is widely respected in the California health care community for her practical insight and trusted counsel. Her arrival reflects the importance of the California market to Greenberg Traurig and strengthens our ability to advise health care clients across the state's evolving regulatory landscape."

In addition to her legal acumen, Rotenberg is recognized for her active engagement in policy and legislative advocacy. She has provided counsel to various organizations and policymakers regarding proposed laws and administrative initiatives, particularly those related to reproductive health care and family planning services. This advocacy work resonates well with Greenberg Traurig's vision of providing comprehensive legal solutions that align with the needs of their clients.

Alice L. Kessler and Timothy Long, Co-Managing Shareholders of the Sacramento office, emphasized the invaluable experience Rotenberg and her team bring to the firm. They acknowledged her deep understanding of healthcare issues, stating, "She speaks their language and has a clear understanding of how these issues affect day-to-day operations and long-term strategy. Her perspective complements the counsel we offer clients operating in the state's distinctive health care market."

Deborah J. Rotenberg remains committed not only to her clients but also to nurturing the future generation of lawyers. She actively engages in mentoring efforts through ties to the University of California College of the Law, San Francisco, and the University of California, Davis. Furthermore, her involvement with the California Society for Healthcare Attorneys reflects her passion for supporting the ongoing growth and development within the legal profession.

Rotenberg expressed her excitement about joining Greenberg Traurig, stating, "Greenberg Traurig offers a nationally recognized Health Care & FDA Practice, a broad global platform, and a deeply collaborative culture that can support the next stage of my practice's growth. In a health care environment that continues to shift rapidly, particularly in California, clients need focused counsel that can keep pace with developments at the local, state, and national levels."

With this addition, Greenberg Traurig demonstrates not only its commitment to providing high-quality legal services in the health care sector but also its strategic focus on empowering its clients amidst the complexities of regulatory changes. The firm is positioning itself to play a pivotal role in shaping the future of health care law in California and beyond.

About Greenberg Traurig

Greenberg Traurig, LLP is a leading global law firm with approximately 3,100 attorneys across 51 locations worldwide. The firm is consistently recognized for its innovative and strategic legal services, and its dedication to clients is reflected in its top rankings among industry leaders. With a commitment to philanthropy, innovation, and pro bono work, Greenberg Traurig is not only a powerhouse in legal services but also a trusted partner in the growth of its clients' needs across borders and industries.