Introduction
In a remarkable initiative to promote sustainability, the Japanese brand SEAL, operated by Mondodesign based in Tokyo, has successfully completed over 1,800 reservations for its unique eco-friendly bags. These bags are made from roof membrane materials used at the Luxembourg Pavilion during the 2025 Osaka-Kansai Expo. This report provides updates on the progress of this revolutionary upcycling project, set to become a landmark in environmentally responsible fashion.
Project Overview
SEAL has been committed to upcycling waste materials and creating stylish bags since its inception in 2007. The recent collaboration with the Luxembourg Pavilion has garnered significant attention both domestically and internationally, reflecting the growing importance of sustainable practices in our society. Following the project's announcement in May 2025, the brand exceeded its initial estimates with over 1,800 reservations made by the October deadline.
Manufacturing Progress
Currently, SEAL is engaged in the vital phases of product development, specifically the ‘cleaning’ and ‘cutting’ processes. The roof membrane materials have been efficiently collected post-expo and have since been transported to a sewing factory in Osaka, where skilled artisans at Fukue Co., Ltd. have commenced the cutting processes. This meticulous phase is crucial to ensure the high quality of the final products, as the roof membranes pose unique challenges due to their durability.
Artisan Techniques
In the cutting process, artisans are facing multiple challenges due to the sturdy nature of the material. Despite these difficulties, the skilled workers are dedicatedly striving to precisely cut each piece to maintain optimum quality. The processes are being conducted with exceptional care to ensure timely delivery to customers who placed reservations on these exclusive items.
Additional Production
Excitingly, due to the innovative techniques developed during the manufacturing phase, it has become evident that the material can be utilized more efficiently than initially anticipated. In response to high demand for additional products, SEAL announced that it will begin additional production and sales starting February 5, 2026. Further details regarding the schedule and product lineup will continue to be shared on the official website as the manufacturing progresses.
Product Offerings
SEAL has crafted a selection of products sustainably sourced from the unique roof membrane materials:
- - Travel Boston Bag (M size) - ¥33,000
- - One Shoulder Bag Spiral - ¥17,600
- - Mini Wallet - ¥11,000
- - Glass Case - ¥7,700
For detailed information, visit:
Product Overview
SEAL’s Commitment
Rooted in the belief that discarded materials can have renewed value, SEAL’s mission encompasses not only the production of quality bags but also contributions to social and environmental causes. The brand actively supports initiatives like donations to WWF Japan and afforestation efforts, enabling users to engage in social responsibility effortlessly.
About Mondodesign
Established in November 2006, Mondodesign is headquartered in Aoyama, Tokyo. With a capital of 10 million yen, it aims to create products that embody sustainability while promoting locally manufactured goods.
For more about Mondodesign, check here:
As SEAL continues to innovate and inspire, the journey of transforming waste into valuable products remains an exciting testament to the commitment to a greener future.