WACUL Introduces New AI-Powered Reporting Feature for Enhanced Analytics

WACUL Unveils Innovative AI Features in 'AI Analyst'

WACUL, a marketing DX company based in Chiyoda, Tokyo, has recently announced a significant upgrade to its flagship product, the "AI Analyst." The newly integrated feature, powered by generative AI, is designed to enhance the user experience by automatically generating insights and improvement suggestions based on website report data. This marks a pivotal moment in the company's commitment to streamline digital marketing strategies straight from analysis to execution.

Introduction of Generative AI in Reporting

The latest functionality introduced by WACUL allows for automated interpretation of site reports, a first for the AI Analyst series. Until now, users needed to manually decipher numeric data from website reports. With this new generative AI feature, users can expect an automatic understanding of site performance, along with a detailed analysis and actionable recommendations presented through clear written content. This evolution aims to reduce the analytical burden on users, allowing them to focus more on strategic decision-making.

Understanding Site Reports

Site reports serve as an analysis tool to monitor critical metrics related to a website, assessed on a monthly or weekly basis. These reports compile essential indicators such as page views, conversions, and conversion rates onto a single sheet, effectively acting as a dashboard. This comprehensive overview enables users to grasp the current status and trends of their web presence.

Site Report Example

How the Generative AI Explanation Feature Works

With the new feature, the generative AI synthesizes the numerical data found in the site reports to produce summaries and improvement suggestions. Notably, it goes beyond mere one-month data analysis by including comparisons with previous months, which helps clarify the context and motives behind any figures' changes. The AI operates solely based on the numerical indicators displayed in the reports, ensuring no specific webpage data, such as URLs or page names, is compromised in the process.

AI Explanation Example

Available Plans for the AI Explanation Feature

Users can access the report explanation feature through the "Report Plan" of the AI Analyst. This specialized plan aims to visualize website access patterns and performance indicators regularly, significantly enhancing reporting tasks. It's important to note that the AI-generated insights are limited to the “Current Month’s Progress” section of the site report.
Additionally, new users can take advantage of a free trial for the first 30 days upon signing up, allowing them to experience this innovative functionality before committing to a subscription.

Future Developments

While the launch of the generative AI explanation feature applies specifically to the “Current Month’s Progress” section of site reports, WACUL plans to progressively extend this capability to other functionalities. There are also intentions to integrate this feature into the “Consulting Support Plan,” which oversees web strategy planning and operational assistance. This integration will marry professional support with generative AI suggestions, further optimizing analytical and strategic guidance for clients.
WACUL is committed to enhancing its products through the core capabilities of generative AI, continuously expanding support functions to alleviate the cognitive load involved in data analysis and strategy formulation.

About WACUL

Founded in 2010, WACUL combines big data and knowledge to facilitate digital transformation for businesses. The company has evolved from providing digital marketing consulting services to introducing advanced data analytics technologies, including AI, through its "AI Analyst Series." WACUL also offers comprehensive services in digital marketing, such as consulting and freelance match-making for digital talents, aimed at maximizing client revenues efficiently.

Company Overview

- Company Name: WACUL, Inc.
- Website: https://wacul.co.jp/
- Head Office: 3-26-8 Ogawamachi, Kanda, Chiyoda-ku, Tokyo 101-0052
- CEO: Ryohei Ohbuchi
- Business Activities: Digital marketing PDCA automation through the “AI Analyst,” consulting, freelance marketer matching, and more.